Marketing Program Manager, Global Growth Marketing

Mediabistro
Mercer Island, Washington, United States
$186.5K a year
Full-time

Amazon Web Services' Global Growth Marketing team is seeking an experienced Marketing Manager to build out global engagement and activation programs for AWS self-service customers.

The Marketing Manager will play a pivotal role in crafting and establishing customer engagement experiences. This role will work to leverage AWS events to attract new customers and increase service utilization among our existing customer base.

Collaboration will extend across a variety of global teams encompassing the entire AWS ecosystem. The focal point of this role lies in deploying initiatives that captivate customers, encouraging the adoption of new services while concurrently contributing to bottom-line growth.

Our ideal candidate has creative ideas combined with analytic and data-driven B2B experience, and the ability to work both strategically and tactically to generate innovative ideas for growth and execute best-in-class programs.

The ability to effectively program manager projects, influence partner roadmaps, and collaborate across a variety of internal teams and multiple stakeholders is critical.

They are detail-oriented, organized, comfortable dealing with the ambiguity of rapidly changing priorities, and have strong relationship-building skills.

This role can be located in Seattle, New York, Austin, or Atlanta.

Key job responsibilities- Create and build new solutions that drive customer engagement, activation, and retention- Develop an understanding of the drivers of customer purchase behavior and service usage and translate those insights into go-to-market programs, campaigns, and promotions.

  • Conceptualize and define program measurement (including driving revenue, service usage, account signup, and utilization.
  • Identify and take advantage of opportunities for program and channel optimization; use data to surface recommendations for program improvements;

feel comfortable diving deep and troubleshooting as issues arise.- Develop and evolve programs across a variety of channels (such as email, paid social, web, etc.

Manage global stakeholders - closely collaborate with stakeholders from all parts of the AWS ecosystem including global field marketing teams, global events teams, developer relations, and training and certification.

About the teamAbout AWSDiverse ExperiencesAWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description, we encourage candidates to apply.

If your career is just starting, hasn't followed a traditional path, or includes alternative experiences, don't let it stop you from applying.

Why AWS?Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating - that's why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.

Inclusive Team CultureHere at AWS, it's in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences.

Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.

Mentorship & Career GrowthWe're continuously raising our performance bar as we strive to become Earth's Best Employer. That's why you'll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.

Work / Life BalanceWe value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture.

When we feel supported in the workplace and at home, there's nothing we can't achieve in the cloud.

BASIC QUALIFICATIONS - 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience communicating results to senior leadership- Experience using Microsoft Excel to manipulate and analyze dataPREFERRED QUALIFICATIONS - Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM / sales insights- Experience with Salesforce and Tableau

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

For individuals with disabilities who would like to request an accommodation, please visit .

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $112,800 / year in our lowest geographic market up to $186,500 / year in our highest geographic market.

Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience.

Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and / or other benefits.

For more information, please visit . This position will remain posted until filled. Applicants should apply via our internal or external career site.

6 days ago
Related jobs
Promoted
Amazon.com, Inc.
Seattle, Washington

Program Manager, Incentives is responsible for the design, management and ongoing optimization of brand-building incentives and promotions. The ideal candidate will have experience in program management, excellent analytical abilities to identify the opportunity and root cause of issue, business acu...

Promoted
VirtualVocations
Seattle, Washington

A company is looking for an SEO / Marketing Project Manager. ...

Amazon.com Services LLC
Seattle, Washington

The Selling Partner Growth team is a new and growing business-tech team, focused on accelerating the growth of businesses in our global stores through new opportunities to attract and optimize valuable selection, build long-lasting relationships with Amazon, and enhance the Buying Customer experienc...

Promoted
A Place for Rover, Inc.
Seattle, Washington

As the Leader of Rover’s Growth Marketing organization, this role is responsible for scaling our new customer channel marketing strategy globally. We are looking for someone who has proven experience developing paid and non-paid growth strategies within unit economic frameworks, establishing multi-q...

Mediabistro
Medina, Washington

About the teamSales, Marketing and Global Services (SMGS)AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. BASIC QUALIFIC...

Amazon.com Services LLC
Bellevue, Washington

We are looking for an innovative leader for our Marketing Operations team to take on the unique opportunity to shape and own the marketing tech stack, managing marketing and communication technologies, including email, automation, and marketing analytics solutions, at a global scale. Develop standar...

Mediabistro
Preston, Washington

As a Cloud Operations Product Marketing Manager, you will be responsible for crafting compelling messaging and content for AWS Cloud Operations, with a focus on driving adoption and awareness of AWS monitoring and observability solutions. Additionally, you will partner across AWS with various groups...

Amazon.com Services LLC
Seattle, Washington

Marketing Manager to lead the audience strategy and cross-channel media strategy and investments for Amazon’s Retail brand. Experience building, executing and scaling cross-functional marketing programs. This will include mapping audiences to drive measurable outcomes, building audience playbooks th...

Mediabistro
Renton, Washington

The Digital Marketing Manager is a key contributor to the most impactful and visible digital marketing campaigns executed by the AWS Americas Marketing team. BASIC QUALIFICATIONS - 4+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- ...

International Financial Group
Seattle, Washington

IFG is on the search for a Marketing Manager to support our client's team. Marketing Manager" in the subject. Our client is a global trillion-dollar tech company, at the forefront of cutting-edge technology. Includes talking with the sponsor or product managers to get any details or answers to any q...