Data Analyst - Marketing & eCommerce

Who We Are :

On Location is a premium experience provider, offering world class hospitality, ticketing, curated guest experiences, live event production, and travel management across sports, entertainment, and fashion.

From unrivaled access for corporate clients to guests looking for fully immersive experiences at marquee events, On Location is the premier and official service provider to over 150 iconic rights holders, such as the IOC (Paris 2024, Milano Cortina 2026, LA 2028), NFL, NCAA, UFC and PGA of America, and numerous musical artists and festivals.

The company also owns and operates a number of unique and exclusive experiences, transforming the most dynamic live events into a lifetime of memories.

On Location is a subsidiary of Endeavor, a global sports and entertainment company.

Endeavor is a global sports and entertainment company, home to many of the world’s most dynamic and engaging storytellers, brands, live events, and experiences.

• The Endeavor network specializes in talent representation through entertainment agency WME; sports operations and advisory, event management, media production and distribution, and brand licensing through IMG;
• live event experiences and hospitality through On Location; full-service marketing through global cultural marketing agency 160over90;

and sports data and technology through IMG ARENA and OpenBet. Endeavor is also the majority owner of TKO Group Holdings (NYSE : TKO), a premium sports and entertainment company comprising UFC and WWE.

On Location is seeking an experienced analyst to join the team as Data Analyst, Marketing & eCommerce. The successful candidate will empower teammates across the portfolio with data and insights, enabling them to make informed business decisions and improve overall marketing ROI and efficiency.

Key Responsibilities & Accountabilities :

• Implement marketing campaign tracking to support digital teams in accurately measuring channel performance
• Partner with key stakeholders to prioritize analytics projects and translate business needs to analytics needs, focusing on traffic analysis, data integration, conversion tracking and optimization, and data visualization
• Build and maintain performance reports and dashboards to report on digital product and marketing campaign effectiveness
• Empower teammates with meaningful data and actionable insights, identifying optimization opportunities and ultimately improving return on marketing investments
• Pull and analyze data to formulate insights, trends, and recommendations, and to answer complex business questions

Knowledge & Experience

• Extensive hands on experience in data analytics,
• Exceptional problem-solving skills, including conducting research, analyzing data, statistical analysis, developing hypotheses, and synthesizing recommendations,
• Experience with SQL and Python - efficiently writing queries producing reliable outputs,
• Advanced data visualization skills (Excel, Tableau, Quicksight, PowerBI, etc.),
• Experience extracting and manipulating data sets of varying sizes,
• Experience implementing product and campaign performance measurement solutions (e.g., placing pixels for Google Analytics 4, Meta, Google Ads, etc.

with Google Tag Manager and without),

• Strong understanding of digital marketing concepts and channels, campaign metrics, and online advertising best practices,
• Experience with digital media and analytics tools (e.g., ad servers, measurement platforms, visualization tools, tagging software, etc.),
• Experience with Amplitude,
• Ability to simplify complex data concepts for cross-functional / non-technical stakeholders, and
• Preferred : experience with marketing for events.

Skills & Abilities

• Highly analytical
• Strong business sense and clear communication skills
• Keen interest in staying plugged in to digital growth industry trends
• Strong ability to stay organized while juggling multiple projects involving cross-functional stakeholders
• Excellent collaboration skills

Unusual Challenges or Circumstances

• You'll usually work normal office hours, however, you may work longer hours, including evening and weekend work, when working to a campaign deadline or in the lead up to / during an event.
• You may be required to travel to events, as necessary.
• Outside of event travel there may be a requirement to travel for meetings as part of the role.

Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we lead with a lens of diversity, equity, and inclusion in everything we do.

As a global company that drives culture, we strive to reflect the world’s diverse voices.

Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.