Chief Marketing Officer

Overview

Join to apply for the Chief Marketing Officer role at MissionSquare Retirement .

MissionSquare is a financial services corporation with approximately $79 billion in assets under management and administration and over 600 employees. Founded in 1972, MissionSquare is dedicated to the retirement needs of public sector employees. We focus on delivering results‑oriented retirement and retiree health savings plans, education, investment options, personalized guidance, and related services to public sector participants in more than 9,200 plans and nearly 2 million participant accounts. We strive to make the administration of retirement programs as easy and cost‑effective as possible.

Responsibilities

• Develop and implement a cohesive marketing strategy that supports the company’s short-term and long-term goals.
• Collaborate with the executive team to ensure marketing initiatives align with overall business objectives.
• Conduct market research to identify emerging trends, competitive dynamics, and consumer demands.
• Define brand positioning and messaging to create a distinct identity in the marketplace.
• Lead and inspire the marketing team, fostering a culture of creativity, collaboration, and accountability.
• Recruit, train, and mentor marketing professionals to build a high-performing department.
• Set clear objectives and performance metrics for the team, ensuring alignment with organizational priorities.
• Oversee digital marketing strategies, including sales enablement tools, SEO, SEM, social media, and email campaigns.
• Leverage data analytics to measure campaign performance and optimize marketing efforts.
• Stay ahead of industry advancements and integrate new technologies into marketing practices.
• Promote innovation in marketing campaigns to enhance engagement and conversion rates.
• Ensure consistency in brand messaging and design across all channels and platforms.
• Manage the development of marketing materials, including press / media outlets, advertisements, brochures, sales materials, social and digital content.
• Collaborate with external agencies or vendors to achieve high-quality deliverables.
• Serve as a spokesperson for the company.
• Develop strategies to drive customer acquisition, retention, and revenue growth.
• Monitor marketing budgets and ensure the efficient allocation of resources.
• Analyze ROI of marketing initiatives and make data-driven decisions to improve outcomes.

Qualifications

Salary

Salary Range – $225,000 - $350,000. Compensation package also includes eligibility for incentive plans.

Benefits

Equal Employment Opportunity

As an Equal Opportunity Employer, MissionSquare strives to create an environment that reflects the value and diversity of our employees and fosters respect among them. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, or any other protected classifications under any applicable law. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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