Director, OTC Sales & Marketing
Support and collaborate with the Head of OTC Business and other cross functional departments (sales, finance, pricing & contract, supply chain, etc.
in the development and implementation of a combined Taro Private label and Ohm strategic plan including sales & marketing programs and tools of the US OTC product portfolio.
This includes sales planning, market / customer expansion, sales performance analytics, financial / cost analytics and market analytics.
The ideal candidate will have experience managing multiple projects working in a fast-paced environment and be able to work closely with senior management to execute strategic plan.
- Duties and responsibilities List the primary job duties and responsibilities Oversee pricing strategy for quoting competitive bids on Annual RFPs and adapt to industry challenges;
- develop system for tracking pricing and product development initiatives that are in various stages of development.Prepare annual budget for Taro and Ohm Labs OTC divisions;
manage monthly forecasting for OTCDevelop and manage the marketing budget for OTC projectsManage the development and implement promotional tools that support the strategic plans for the Taro and Private Label OTC productsManage the development and implementation of OTC sales and advertising programs including promotional accrual fundsDevelop and implement OTC promotional pieces (Displays, Bonus Packs, etc) to support specific category or customer programs.
Participate in the assessment and implementation of OTC policies within the marketing mix (forecasting, pricing, distribution, etc.
Analyze syndicated OTC market data (when available) to understand how existing OTC products are performing and to identify new opportunities.
Manage new item forecasting, pricing and customer selectionParticipate in preparation of financial presentation and explanation of sales performance to senior management Develop sales plan for generic wholesaler and in-house account (Genomma Labs)Develop low cost manufacturing analysis to drive more competitive pricing in the marketWork closely with supply chain on compliance analysis to track actual customer demand to forecast estimatesCollaborate with Sales Team and Business Development to identify new market opportunities to support organizations pipeline development.
Qualifications Bachelor’s degree in Marketing, Finance, Science or related discipline.Minimum 5-8 years of generic marketing management experience3-5 years of marketing experience in the OTC pharmaceutical industry preferredStrong data analytical skills and maintenance of database informationProven organization, communication and presentation skills.
Advanced Excel Skills.Strong ability to handle multiple assignments.Working conditionsTravel : Approximately 10%
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