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Media Technology Lead

Media Technology Lead

UberNew York, NY, US
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About The Team

Our team supports brand marketing globally, architecting innovative strategies and leading high-impact activations across our paid digital channels. Our strategic vision is built on a foundation of data-driven testing, allowing us to refine our marketing portfolio for both long-term brand building and immediate acquisition goals. We are looking for an individual who can translate high-level strategy into flawless execution—someone with a sharp analytical mind, a forward-thinking outlook, and the project management skills to lead complex initiatives.

About The Role

This is a unique and exciting opportunity to manage Uber\'s global media technology strategy. You will be responsible for helping to design our data strategy approach to reach millions of consumers worldwide in the most efficient manner possible. You will design and evolve our data- and AI-driven media strategy to reach millions of consumers worldwide with maximum efficiency and relevance.

The role will manage our partnerships with key ad technology vendors and our media agency\'s technology team to ensure Uber\'s marketing campaigns utilise best-in-class targeting. You will also work closely with our main media owner partners to maximise their targeting capabilities and constantly test new ad products.

This role will partner closely with stakeholders from across Uber to implement advanced targeting, predictive analytics, generative AI, and autonomous agents to transform how Uber connects with audiences.

What You\'ll Do

  • You will help lead the media technology and data strategy for Uber Brand marketing globally
  • Evaluate and execute the effective use of Marketing AI technologies
  • Manage our external media agency technology team to deliver best-in-class media targeting, optimization and reporting
  • Ensure all of our media and marketing targeting approaches are fully privacy-compliant
  • Develop deep ad technology partnerships to ensure Uber has access to best-in-class targeting and media reporting capabilities
  • Partner with regional marketing teams to deliver meaningful impact in local campaigns through advanced targeting and personalization at scale
  • Constantly test new targeting techniques and media technology features
  • Collaborate closely with our in-house Performance Marketing team to ensure brand media strategies take a consumer-first approach
  • Act as a trusted partner and in-house subject matter expert on data, targeting and AI to the broader organization, providing thought leadership and a clear vision for media technology
  • Partner with Uber\'s in-house Data Science team to create a robust media technology testing roadmap

Salary and benefits : For New York, NY-based roles the base salary range is USD$203,000 per year - USD$225,500 per year. For San Francisco, CA-based roles the base salary range is USD$203,000 per year - USD$225,500 per year. For all US locations, you will be eligible to participate in Uber\'s bonus program, and may be offered an equity award and other types of compensation. You will also be eligible for various benefits. More details can be found at the following link : https : / / www.uber.com / careers / benefits.

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Technology Lead • New York, NY, US

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