Search jobs > Livonia, MI > Direct mail director

Director of Direct Mail Analytics

VirtualVocations
Livonia, Michigan, United States
Full-time

A company is looking for a Director of Direct Mail & Performance Analytics to lead direct response marketing strategies and performance analytics.

Key ResponsibilitiesDevelop and execute direct response marketing strategies across direct mail and other channelsManage the marketing funnel and provide insights into campaign effectiveness through detailed reportingAnalyze campaign performance and adjust strategies to improve key metrics such as conversion rates and customer lifetime valueRequired QualificationsMinimum of 7 years in performance marketing with expertise in direct response channels, particularly direct mailStrong analytical skills to interpret complex data sets for marketing optimizationIn-depth knowledge of direct mail formats, testing methodologies, and response optimization strategiesExperience with full-funnel analysis and presenting data to leadership teamsAbility to collaborate with various marketing teams for integrated campaign strategies

14 hours ago
Related jobs
Promoted
VirtualVocations
Livonia, Michigan

A company is looking for a Director, Performance Suite Analytics to lead a team supporting analytics for evaluating financial and quality performance in healthcare. ...

Promoted
Foxconn-PCE Technology
Plymouth, Michigan
Remote

Once a part of the team, you will be responsible for a wide variety of tasks within the sales department in a remote environment and have the opportunity to display critical thinking skills to expand your career in Smart Manufacturing. The Server Sales Director will build and maintain relationships ...

Promoted
VirtualVocations
Livonia, Michigan

A company is looking for a Director of Data & Analytics to lead their data and analytics team. ...

Promoted
VirtualVocations
Livonia, Michigan

A company is looking for a Director of Strategic Analytics to manage client analysis needs and lead a team of analysts. ...

Promoted
Sun Pharmaceutical Industries, Inc.
Lincoln Park, Michigan

Sun Ophthalmics is committed to building a world class commercial team of passionate, ethical, and credible professionals that are committed to winning the right way and are accountable to their assigned objectives. GENERAL RESPONSIBILITIES/DECISION MAKING AUTHORITY:Reports directly to the Regional ...

Promoted
VirtualVocations
Livonia, Michigan

A company is looking for a Director of Affiliate Marketing. ...

Promoted
OneStream Software
Birmingham, Michigan

Additionally, working with the Campaigns team, the Senior Director will implement and oversee Account-Based Marketing (ABM) strategies to target high-value accounts and drive personalized marketing efforts within the region. Collaborate with sales, product marketing, and corporate marketing teams to...

Promoted
Helm
Plymouth, Michigan

Helm is looking for a Director of Creative Services to push the boundaries of our creative department, drive innovation, and elevate our marketing efforts across multi-platform channels. Are you a visionary leader with a knack for creative innovation? Do you excel at graphic design and content creat...

Promoted
Flat Rate Funding Group
Livonia, Michigan

We are currently seeking for a CSR/ Account Manager to add to our team to continue our rapid growth. Bring accounts to market with insurance carriers. ...

Promoted
Clean Team
Plymouth, Michigan

CLEAN TEAM IS HIRING IN THE DETROIT MICHIGAN AREA FOR AN EXPERICED AND PROFESSIONAL OPERATIONS MANAGER. If no one can fill the vacancies, the Operations Manager will be. Prior approval is needed from (Director of Operations, Business Development Manager, Sr. Attend, Coordinate, & Lead afternoon ...