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Marketing and Communications Director

Marketing and Communications Director

IREX-JordanWashington, DC, US
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Job Description

Job Description

Please note :

The Marketing and Communications Director is a "working Director" position - and a Department of one.

Why IREX?

  • Enjoy a competitive base salary range of $158 to $178K
  • Participation in our comprehensive benefits platform
  • Be an integral part of a globally respected, mission-driven organization

Strategy

  • Collaborate with the Strategy team to develop and implement marketing and communications strategies aligned with strategic priorities and growth objectives.
  • Lead brand positioning, messaging, and visual identity across all channels.
  • Oversee annual marketing budget planning, allocation, and performance tracking.
  • Advise the CEO and executive leadership on organizational reputation management and stakeholder engagement.
  • Collaborate with subsidiary, Development Gateway, to execute joint strategic communications initiatives.
  • Monitor market trends, competitive landscape, and emerging opportunities to inform communications and marketing strategy.

    • Team Leadership

  • Work across the organization to identify talent and resources that augment capacity for communications and marketing.
  • Mentor, and / or build a high-performing marketing and communications team.
  • Set clear goals, provide regular feedback, and support professional development.
  • Foster a collaborative, creative, and results-driven team culture.
  • Manage relationships with external agencies, vendors, and consultants related to communications and marketing.

    • Marketing Execution

  • Oversee digital marketing initiatives including website, SEO / SEM, email marketing, and paid advertising.
  • Direct content creation across digital platforms to engage target audiences.
  • Lead marketing campaign development from concept through execution and analysis.
  • Manage marketing automation, CRM systems, and analytics tools.
  • Drive lead generation and conversion strategies that support business development.

    • Communications & Public Relations

  • Serve as primary spokesperson and media contact for IREX.
  • Manage crisis communications and issues management protocols.
  • Cultivate relationships with media, influencers, and mission-aligned partners.
  • Oversee production of executive publications, reports, press releases, and communications.
  • Advise on internal communications strategies to engage employees and stakeholders.

    • Analytics & Reporting

  • Establish KPIs and metrics to measure the effectiveness of marketing and communications efforts.
  • Analyze campaign performance and provide insights to optimize future initiatives.
  • Present regular reports to leadership on marketing ROI and brand reputation.
  • Use data-driven insights to refine strategies and tactics.

    • Qualifications

    Required

  • Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, or a related field.
  • 8+ years of progressive experience in marketing and external communications.
  • 4+ years in a leadership or management role.
  • Proven success in developing and executing integrated marketing campaigns.
  • Strong understanding of digital marketing, social media, content strategy, and brand management.
  • Excellent written and verbal communication skills.
  • Experience demonstrating ROI on marketing and communications activities / investments.
  • Proficiency with CRM, analytics, and marketing automation tools.
  • Strategic thinking combined with hands-on execution.

    • Preferred

  • Master’s degree (MBA or MA in Communications / Marketing).
  • Experience in nonprofits, global development, international education, or leadership development.
  • Background in B2B / B2C marketing.
  • Media relations and crisis communications experience.
  • Creative direction and / or graphic design experience.
  • CMS experience

    • Core Competencies

  • Strategic vision and innovative thinking
  • Adaptability and resilience
  • Intellectual curiosity and commitment to learning
  • Action-oriented mindset
  • Leadership and team development
  • Stakeholder management and relationship building
  • Data analysis and performance measurement
  • Creative problem-solving
  • Project management and organizational skills
  • Cross-functional collaboration
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