Marketing Coordinator-UNC-Wilmington

Job Description

General Job Summary

The Marketing Coordinator uses the 4 P’s of Marketing and is responsible for the implementation and execution of marketing programs which support profitable base business growth, consumer satisfaction and client retention within a single account.

The Marketing Coordinator helps to support all critical business initiatives including pricing, meal plan sales, overall sales growth and consumer engagement for their account and Aramark Collegiate Hospitality.

The Marketing Coordinator upholds and represents the Aramark Collegiate Hospitality brand, the UNCW Dining brand, and the UNC Wilmington brand.

Knowledge, Skills and Abilities

Sales Acumen, Process Management, Financial Analysis, Written Communication, Collaboration, Effective Communication, Assertive and Approachable Personality

Job Responsibilities

• Manage meal plan sales and promotions including summer orientations to drive revenue
• Creation, coordination, and execution of the events calendar in collaboration with operations team and other members of the marketing team
• Manages student peer to peer groups to ensure proper execution of voluntary meal plan selling. (Includes hiring, training and day to day management)
• Collaborates with team members to design needed signage for events or operational needs
• Assists the marketing director with student feedback (Happy or Not, VOC, Student Dining Board, SGA meetings, etc)
• Assists in the ongoing development of monthly newsletters for all stakeholders
• Supports the development of Aramark category & brand strategies for retail, residential and catering channels translating insights to innovation
• Supports the planning of an annual marketing plan with strategies and tactics to refine and enhance focus categories and proprietary brands to drive continuous improvement and innovation
• Supports the creation, repositioning, and / or refresh of focus menu category and proprietary brands including menu construct, environment / trade dress, etc.
• Supports the management of all aspects of the development and on-going management with Growth, Global Operating Excellence including initial sales and operator training materials, roll-out plans, and tools development

Qualifications

• Requires at least 1-3 years of experience in marketing, foodservice experience is beneficial
• Requires a bachelor’s degree or equivalent experience in marketing, nutrition, food science or business
• Strong project management experience leading cross-functional teams in a matrix organization
• Excellent interpersonal communication skills including strong writing and presentation skills

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Education

About Aramark

Our Mission

Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet.

At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company.

We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law.

About Aramark

The people of Aramark proudly serve millions of guests every day through food, facilities, and uniform services in 19 countries around the world.

Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet.

We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is helping you reach your full potential.

Learn more about working here at http : / / www.aramarkcareers.com or connect with us on Facebook , Instagram and Twitter .