Paid Media Buyer (Meta Ads Google Ads)
Location : Remote (US-based)
Hours : Full-Time, Monday — Friday (Eastern Standard Time hours)
About Pixel Theory
Pixel Theory is a growth-oriented agency that engineers brand momentum. Our philosophy begins with our client’s P&L, not platform dashboards. We’re a team of proven operators and elite consumer experts who drive real business outcomes—contribution margin, nCAC, and payback windows—through high-impact creative testing, full-funnel experimentation, and data-driven planning.
The Role
We are looking for an experienced Media Buyer (Google Ads Meta Ads) to join our team and manage a portfolio of high-growth brands. You’ll be responsible for planning, executing, and optimizing campaigns across Google (Search, Shopping, YouTube, Performance Max) and Meta (Facebook Instagram) with a laser focus on profitability and business impact.
This role is highly hands-on and ideal for someone who thrives in fast-paced environments, loves solving complex growth challenges, and has a proven track record of scaling accounts profitably across multiple platforms.
What You’ll Do
- Campaign Strategy & Execution — Build, launch, and optimize full-funnel campaigns across Google and Meta, driving growth across both DTC e-commerce and lead generation verticals.
- Profit-Focused Optimization — Optimize campaigns toward bottom-line business metrics such as contribution margin, LTV, and payback periods—not just ROAS
- Data-Driven Decision-Making — Leverage analytics and cross-channel performance data to identify opportunities, allocate budgets intelligently, and continuously improve efficiency.
- Creative Collaboration — Partner with Pixel Theory’s creative and data science teams to develop platform-specific ad creatives and smarter spend strategies.
- Cross-Channel Integration — Align paid search and paid social strategies to maximize synergy, funnel efficiency, and overall brand growth.
- Client Impact — Serve as a trusted growth partner, presenting insights, performance reviews, and strategic recommendations directly to clients.
What You Bring
3 years of hands-on media buying experience across Google Ads (Search, Shopping, YouTube, Performance Max) and Meta Ads (Facebook / Instagram) .Proven success scaling both DTC e-commerce brands and / or service-based lead generation campaigns.Performance-first mindset : Deep understanding of contribution margin, LTV, CAC payback, and profitability metrics.Strong analytical skills with the ability to translate data into actionable insights.Excellent communication skills for both client-facing and internal collaboration.Self-starter mentality : Thrives in fast-paced, high-growth environments with autonomy and accountability.Ability to work effectively during Eastern Standard Time (EST) hours.Why Join Pixel Theory?
Work With Experts — Collaborate with top performers who have scaled brands past $100M in revenue.Direct Impact — Manage large budgets, make key decisions, and see your optimizations drive immediate growth.Innovative Environment — Work with cutting-edge creative strategies and advanced data science forecasting.Fast Growth — Join a nimble, elite team that moves quickly, tests aggressively, and wins together.#J-18808-Ljbffr