Senior Marketing Specialist

Ready to blaze a trail in payment processing? We're on the hunt for a Marketing Maestro to join our dynamic team! If you're a creative genius with a knack for independent wizardry, look no further!

Position : Marketing Coordinator Extraordinaire Industry : Retail & Cannabis Payment Processing Salary : $55,000-$65,000 (Depending on your awesomeness) Experience : 3 years of rock-solid brilliance!

Why Us?

• Dive into the fast-paced world of Retail and Cannabis Payment Processing, POS, and FinTech!
• Flex your creative muscles with autonomy and support.
• Be a self-starter? We'll fuel your rocketship of ideas!

Your Mission :

• Craft killer campaigns that light up our client's worlds.
• Drive engagement like a Tesla on Ludicrous mode.
• Work smarter, not harder (but sometimes harder too).

Perks & Benefits :

• Competitive salary because you're worth every penny!
• Grow with a team that values your genius and GIF game.
• Salary Range : $55,000-$65,000
• Comprehensive Benefits Package- Medical Dental, Vision
• Free Health Insurance
• PTO and Sick Days
• 8 Paid Holidays
• New and State-of-the-Art Office in highrise building in Aventura
• Company Rooftop Gym and Pool with Locker rooms
• Complimentary Snacks
• Company Holiday Party and Team Building Activities
• Complimentary Parking

Apply Today! Drop us your resume, a gif that sums up your vibe, and let's make magic happen together. Ready to paint the town green (and retail)? Let's chat!

Key Responsibilities :

Campaign Development and Execution :

• Assist in developing marketing campaigns, promotions, and initiatives to attract new customers and retain existing ones;
• Coordinate and execute marketing activities, including social media campaigns, email marketing, website updates, and online advertising; and,
• Monitor campaign performance, track metrics, and provide insights for continuous improvement.

Content Creation and Management

• Collaborate with the leadership team to create engaging content for various platforms such as social media, websites, and email campaigns;
• Manage content calendars, ensuring timely delivery and alignment with guidelines; and,
• Conduct research to identify industry trends, customer preferences, and competitors' activities to inform content strategies.

Digital Marketing and Online Presence

• Maintain and update the company's various websites, ensuring accuracy, relevance, timely information, and user-friendly experience;
• Assist in managing social media channels, including content scheduling, community engagement, and performance monitoring; and,
• Support the development and execution of online advertising campaigns, such as MailChimp or social media ads.

Partnerships and Events

• Assist in identifying and establishing partnerships with local businesses, influencers, and organizations to enhance brand visibility and reach;
• Coordinate marketing efforts for events, promotions, and sponsorships in collaboration with leadership

Collateral and Print Material

• Coordinate the production of marketing collateral, newsletters, brochures, flyers, and other print materials;
• Liaise with external vendors or agencies for design, printing, and distribution of marketing materials; and,
• Ensure consistent branding and messaging across all print materials.

Market Research and Analysis

• Conduct market research to identify customer demographics, preferences, and trends;
• Analyze marketing data, including campaign performance, customer feedback, and market trends, to identify areas of improvement and new opportunities; and,
• Prepare reports and presentations summarizing marketing activities, results, and recommendations.

Qualifications :

• Bachelor's degree in Marketing, Business Administration, or related field.
• Proven Experience (2-4 years) in brand management, marketing, or related roles, preferably within the Payments or FinTech industry.
• Proficiency in digital marketing channels and platforms, including social media management tools, SEO, SEM, email marketing, and web analytics.
• Exceptional communication skills, both written and verbal, with the ability to effectively convey ideas, collaborate effectively across teams, and convey concepts to various stakeholders.
• Analytical mindset with the ability to interpret data and extract actionable insights.
• Exceptional organizational and project management skills.
• Team player with excellent interpersonal skills.
• Results-oriented with a focus on driving measurable outcomes and achieving business objectives.
• Passion for payments, marketing, and creating memorable experiences for merchants

About Salt Money and Pepper Pay : We are one of the leading providers of payment processing solutions dedicated to empowering businesses with innovative payment technologies.

Our mission is to streamline transactions, enhance financial efficiency, and drive growth for our clients across various industries.

Salt Money is the leading FinTech payment processing company in the industry. We serve more than 2000 dispensaries across the US and Canada.