The Web UX Researcher is responsible for designing and delivering highly impactful & robust research practices and the generation of insights that guide the creation and optimization of highly compelling, useful, and engaging web experiences.
This role sits within the Marketing Strategy & Analytics team and collaborates with peers to inform overall site development and optimization, establish best practices, develop operational processes, and help to advocate for users’ needs across the business.
Your Contribution :
In this role, you will :
Collaborate with designers, web development, and business groups to identify research roadmap activities to support product and site experience releases and future concepts for exploration
Plan and conduct research using the online platform, including project scoping, developing test flow, moderation (as required), data analysis, reporting, and team communication
Experience in both generative and evaluative user research using qualitative and quantitative methods (e.,g., one-on-one interviews, user testing, surveys, diary studies)
Define, screen, and schedule research participants for in-person (once we are all back in the office) and virtual usability testing.
Provide clear, compelling, and actionable insights and recommendations to the web design team to improve experiences at all stages of the design process, including early wireframe, prototype, and live websites
Serve as the voice of the user, advocating for their needs and expectations to the wider team
Contribute to a set of shared artifacts such as Personas, Journey Maps, Metrics, and Research processes, which serve the broader team
Understand Design thinking and apply appropriate techniques to develop approaches and recommendations that improve our digital experiences.
With the help of your manager and product leadership, effectively prioritize your research efforts across stage groups. Align with Product teams while considering impact, the goals of your stage groups, the broader product vision, and company objectives.
For consideration, you must bring the following minimum skills and experience to our team :
4+ years of UX Research experience guiding design teams on usability best practices based on proven industry research and standards
Experience with one of the top user testing platforms or equivalent experience
Experience in researching and testing products and transactional experiences in an ongoing and rapid release cycle
Experience developing research goals for product usability
Experience working on consumer and B2B digital properties
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