Job Description
Job Description
Role : Marketing Operations Data Analyst
Work hours : PST
Hire type : Contract
Responsibilities :
- Develop clear and concise data definitions, sources, and uses for Campaign and Solutions Strategists.
- Maintain comprehensive documentation of data sources, definitions, and audience options and provide searchable release notes and updates to keep users informed and up-to-date.
- Collaborate with strategy and data teams to identify valuable audience options and continuously improve and educate on audience menu options.
- Oversee data investigations and create audiences using data enablement tools and send pipelines of data to 3rd party marketing tools.
- Partner with stakeholders to define requirements, establish priorities, and mitigate risks to project deliverables.
- Educate and provide guidance to business stakeholders on how best to harness available data in support of business needs, make recommendations, and provide alternatives to meet business needs.
- Develop a deep understanding of our Small Business customer data set, including Intuit’s business data about our customers, user-entered data, and 3rd party data. Qualifications :
Requirements
- Bachelor’s degree in computer science, Information Technology, or related field.
- 3+ years of marketing operations experience.
- Strong SQL skills.
- Experience with Customer Data Platforms (CDPs).
- Strong data discovery and data orchestration background.
- Excellent communication and collaboration skills with both technical and non-technical functions.
- Detail-oriented with the ability to manage multiple projects simultaneously.
- Strong problem-solving and analytical skills.
- Experience with marketing automation tools such as Eloqua, Braze, Adobe Experience Platform a plus.
- Ability to work independently and as part of a team
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