Senior Manager, Media Engagement

Who we are :

The Ad Council convenes creative storytellers to educate, unite and uplift audiences by opening hearts, inspiring action and accelerating change around the most pressing issues in America.

Since the non-profit's founding, the organization and its partners in advertising, media, marketing and tech have been behind some of the country's most iconic social impact campaigns - Smokey Bear, A Mind Is a Terrible Thing to Waste, Love Has No Labels, Tear the Paper Ceiling and many more.

With a current focus on mental health, gun violence prevention , the opioid epidemic, skill-based hiring and other critical issues, the Ad Council's national campaigns encompass advertising and media content, ground game and community efforts, trusted messenger and influencer engagement, and employer programs, among other innovative strategies to move the needle on the most important issues of the day.

Job summary :

The Ad Council's Media Team is looking for a Senior Manager, Media Engagement who will oversee and lead a diverse portfolio of accounts, securing targeted media exposure for the Ad Council's social impact campaigns, including, but not limited to the ideation, execution, and evaluation of strategic partnerships.

You will sit within the Media Strategy and Engagement Center of Excellence (COE). We are seeking candidates who are passionate about building new relationships with media companies, cultivating existing ones and exploring innovative ways to work with all partners to deliver maximum impact that will benefit the Ad Council's social issue campaigns.

You may also be responsible for managing or mentoring junior team members.

The compensation for this position is within the range of $82,000 - $95,000 annually (based on experience level). The compensation package also includes an annual incentive, comprehensive benefit offerings, and generous paid time off.

What you'll do :

• Develop, nurture, and grow strong relationships with a portfolio of accounts, including those with senior level contacts
• Manage day-to-day responsibilities on an assigned list of media accounts, such as ongoing securing, tracking, optimization, and evaluation of donated media support
• Prospect new business and opportunities with a focus on growth areas such as streaming audio, OTT, new video platforms, gaming companies, retail media networks, and diverse-owned outlets
• Oversee the development, implementation, and impact of strategic, 360-degree media partnerships with the Ad Council's most impactful partners, with support and coaching from COE team lead(s)
• Drive opportunities with assigned accounts to help support the Ad Council's programmatic advertising strategy
• Create engagement strategy for assigned media partner accounts, provide strategic guidance on quarterly campaign planning, and manage outreach and implementation
• Support the training and development of team members as needed, such as summer interns and new hires within the Media department
• Attend industry events (e.g. conferences, trainings, etc.), represent the Ad Council as needed, and share key learnings with the broader Media Center of Excellence
• Work collaboratively and cross-functionally with internal and external teams to concept, execute and manage partnerships that maximize social good impact and drive campaign core KPIs
• Keep a pulse on the cutting edge of media and advertising technologies and proactively identify opportunities for Ad Council campaigns to test, engage, and scale across the media landscape to foster innovation
• Serve on internal cross-functional teams or special projects to represent the media team and add value to the organization
• Complete administrative tasks such as updating Salesforce, tracking donated media support in internal measurement platform and filling out timesheets on a consistent basis.

What you bring :

• 4+ years professional sales, marketing, or agency experience, with experience executing strategic partnerships
• A passion for, and a comprehensive knowledge of media and advertising industries
• Stellar communication and presentation skills, with the ability to self-edit and present to senior stakeholders internally and externally
• Ability to build, strengthen and maintain mutually beneficial long-term relationships
• Initiative and confidence to self-start on complex assignments with minimal oversight
• Excellent project management skills : organized and detail-oriented with a capacity to thrive in a fast-paced team oriented, deadline-driven environment;

ability to expertly manage multiple projects simultaneously and manage-up to superiors

• Keen strategic thinking and problem-solving skills
• The ability to work collaboratively and effectively cross-functionally; willingness to manage conflict and difficult situations; eagerness to mentor
• A positive, empathetic mindset and a fearless openness to finding opportunities where others may not.
• Curiosity and a commitment to flexibility, attentiveness and adaptivity in response to the ever-changing media landscape
• Proficiency with Microsoft Office and CRM software (Salesforce, Smartsheet)

What you'll get :

All full-time Ad Council employees are eligible for :

• Full remote work arrangements; Robust and flexible time off; Parental / Caregiver leave; "Health" days.
• Comprehensive Medical, Dental and Vision plans; Health and Flexible Savings benefit; Reimbursement toward health and wellness expenses;

Additional insurances for your spouse / children / pets.

• Participation in the Ad Council 403(b) Retirement Plan with generous annual company contributions.
• Professional and skill-based development opportunities; Tuition Reimbursement.

What we're committed to :

At the Ad Council, we value and celebrate the unique characteristics and perspectives that make each person who they are.

Diversity is the foundation of our work and allows us to reimagine how we reach our audiences. It is not simply our belief, but our duty, to cultivate a team that is representative of the American people.

Only then can we drive true, measurable, and life-changing impact on the most important issues facing our country today.

The Ad Council is an Equal Opportunity Employer. Qualified applicants will be considered for employment without regard to race, creed, color, citizenship status, religion, sex, sexual orientation, gender identity, marital status, age, national origin, genetic information, status as an individual with a disability, status as a protected veteran or any other legally protected status.

The Ad Council invites all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation for any part of the application or hiring process, please submit your request through one of the following methods listed below.

How to reach us :

To apply online : https : / / www.adcouncil.org / join-our-team

Email : ( [email protected] )

Fax (212) 922-1676

Ad Council

Attn : People Operations Team

815 2nd Avenue, 9th Floor

New York, NY 10017