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TikTok Shop - Seller Growth Operation Manager, Incubation Strategy

TikTok
Seattle
Full-time

About the team

The Seller Growth Operations team at TikTok helps build with day-to-day operations for Merchants and Sellers on the TikTok Shop platform.

We are responsible for driving full-funnel product education, acquisition, incubation, analytics, and strategy for all Merchants and Sellers.

This team is the voice of the market and collects, prioritizes, and shares meaningful insights to shape the future of TikTok's Seller Growth initiatives.

Responsibilities : - Ownership of increasing the number of both sellers with sales and merchants in TikTok Shop, formulating the seller's life cycle incubation strategy and supporting them to succeed in the 0-1 period.

  • Identify growth opportunities to improve the business for mass sellers through scalable solutions and managing the roll-out of these solutions, such as video / LIVE challenges, life cycle email campaigns, seller missions and incubation programs etc.
  • Conduct deep dives to understand seller segments and the root causes of issues that affect sellers' business performance via data analysis, interviewing and the surveying of merchants to inform inputs into product development and process improvement.
  • Accumulate and share learnings to drive best practice with internal and external teams.

Minimum Qualifications : - Bachelor’s Degree or above.- 3+ years experience in mass seller incubation and strong skill in data analysis and problem-solving.

Strong knowledge of the US e-commerce landscape or consumer demands or digital evolution and mobile transformation or similar.

Preferred Qualifications - Experience with live streaming tools or platforms.- Experience with Creator tools or platforms.

30+ days ago
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