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Director of Growth Marketing

VirtualVocations
Buffalo, New York, United States
Full-time

A company is looking for a Director of Growth Marketing to drive new customer acquisition marketing efforts.Key ResponsibilitiesOwn and execute performance marketing strategies across various channels to drive subscriber acquisition and revenue growthAnalyze campaign performance and derive actionable insights to optimize resultsCollaborate with cross-functional teams to improve processes and performanceRequired Qualifications5+ years of experience in customer acquisition for direct-to-consumer or fintech industriesProven ability to scale acquisition programs while maintaining efficient LTV ratiosBachelor's and Master's degrees in Statistics, Data Science, Marketing, Economics, or a related fieldDeep understanding of customer acquisition strategy and growth marketing conceptsFamiliarity with app-based marketing and mobile attribution platforms

5 days ago
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