Associate Marketing Analyst

Job Title : Associate Marketing Analyst

FLSA Status : Exempt

Department : Marketing & Sales

Reports to : Marketing Manager

FlexWork Eligible! This position qualifies for the Flexible Work Policy. Employeesreceive 75 work days annually to work remote! The initial amount of days isprorated for the first year based on start date.

GENERAL DESCRIPTION :

The Associate Marketing Analyst provides support to Loram’s Sales and Marketing activities by participating in the internal and external proposal processes.

This individual will maintain the CRM database with proposal activity and prepare reports that influence department strategy.

ESSENTIAL JOB FUNCTIONS :

Functional and Technical Skills

• Assist in development, preparation, and management of proposals and proposal approval process, including executive reviews, for North American services and global business segments including by utilizing proposal Management and approval software.
• Accountable for accuracy of entry level financial analysis and projections, technical specifications provided to customers, meeting RFP (Request for Proposal) deadlines, quality of final proposal, and timely responses to requested revisions.
• Participate in the detailed analysis of solicitation documents, i.e. RFP, RFQ (Request for Quote), SOW (Statement of Work) and support the proposal plan, including the proposal schedule / outline, internal RFI (Request for Information) process, compliance matrix, version control / information sharing, and review cycles.
• Consult with Sales teams to gather critical information and discuss strategies for proposals.
• Collaborate with internal departments to compile technical and cost components for proposals. Collaborate with legal department and Contracts Analyst to ensure proposal compliance with relevant requirements.
• Compile and organize supporting documents for proposals including financial analysis (pricing history, P&Ls, cost estimate), summary of proposal, project definition, and other relevant information.

Commercial Management

Administer and maintain the Customer Relationship Management (CRM) system in IFS. Maintain detailed records of sales initiatives, proposals, and customer communication.

Analyze and manage data from internal reporting systems to monitor fleet statistics and performance.

• Utilize CRM to run weekly, monthly, quarterly, and annual reports related, but not limited to proposal and customer activity.
• Participate in the creation of Value Proposition content to provide support for future customer needs.
• Provide entry-level marketing and analytical support to global entities upon request

BEHAVIORAL COMPETENCIES :

• High Impact Communication
• Customer Focus
• Passion for Results
• Planning and Organizing
• Priority Setting
• Values Based

REQUIRED QUALIFICATIONS :

Education : Bachelor’s Degree Business, Economics and / or Marketing

Experience : 0 to 3+ Years Marketing, Analytics, and / or Proposal Writing experience

Or equivalent combination of education and experience 4+ years combination of education and experience in marketing, analytics, or business writing.

Knowledge, Skills and Abilities :

• Knowledgeable in MS Office (Word, Excel, PowerPoint, Outlook)
• Proficient in Adobe
• Strong technical and analytical skills
• Excellent written and verbal communication skills

PREFERRED QUALIFICATIONS :

Licenses / Certifications : Ability to obtain and maintain Railroad Certifications

WORKING CONDITIONS :

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of the role.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Office deskwork, requiring sitting, walking, using phone & computer
• May lift up to 30 lbs. occasionally
• 15% or more travel including international
• Can tolerate variable and sometimes challenging conditions during visits or inspections of company equipment in a railroad environment.

Loram is an Equal Opportunity Employer and will make all employment-related decisions without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, marital status, familial status, status with regard to public assistance, membership or activity in a local commission, protected veteran status, or any other status protected by applicable law

Revised : April 2024

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