Vice President, Social Marketing

Vice President, Social Marketing

Global Marketing Agency - New York, NY

Full Time / Direct Hire

The tulips are open, fleecy clouds are racing through a cool sky, and you, friend, are in luck : It’s not every day that this much-sought-after shop is hiring, but today it happens to be looking for someone just like you.

The gig is as sweet as a springtime zephyr : heading up the strategy, design and execution of its entire social media practice.

You’ll be in charge of a whole team of channel specialists, and you’ll be the one driving the effort, infusing it with your mojo, injecting it with top-notch professionalism and cutting-edge practices.

If that sounds like a lungful of fresh air, read on.

Nitty Gritty

You’ll have 12 specialists working under you, and that team of yours will be your pride and joy, since you’ll be in charge of developing and mentoring them into a crew of analytical, storytelling beasts in your own image.

You’ll monitor their output to ensure its excellence and to identify opportunities and audience insights. At a higher level, you’ll be shaping the entire social strategy practice, helping the function locate itself optimally within the overall operation (For this, you’ll lean on your deep understanding of influencer marketing and on such social strategy considerations as timing, format, platform and planning).

You’ll collaborate constantly with folks in creative, tech, strategy and beyond, including on the development of metrics and attribution models from which you’ll derive the reporting you’ll use to keep clients and internal stakeholders informed.

You will, of course, have a steady eye on social landscape trends, new technologies, new vendors, and you’ll use your hard-earned judgment to make smart decisions about such matters on the team’s behalf.

In short, you’ll be a true thought leader in the space.

Hired Gun Profile

You’ve made mightily good use of the past ten years or so, working your way up into substantial leadership positions doing social marketing for big, global brands across various industries.

Time and again you’ve found yourself fruitfully collaborating with people in such disparate disciplines as analytics, UX, project management and strategy.

You know, intimately, the vagaries and blessings of the agency environment. By this time, you’ve seen and done it all when it comes to social Instagram, Snap, YouTube, Facebook, Pinterest, Twitter, etc.

and have worked with every tool : Spredfast, YouTube Analytics, Unmetric, Sprinkler and all that sort of thing.

That’s what you’ve done, but who are you? You’re a person with executive-level polish and gravitas, someone super-grounded, able to nurture client relationships, mentor employees, explain complicated stuff to non-specialist superiors, balance numerous concurrent projects, and think analytically about your team’s work and how it serves business goals.

You love to collaborate, love to innovate, and love to communicate.

Seriously, that communication thing? Super-important. Be a truly compelling communicator, someone who knows how to tell stories, someone people naturally listen to.

Inside Skinny

The gig requires regular travel between cities. You’re down with that, though, right?

Net Net

The pay’s great, the company is growing globally and winning very big-name clients and being recognized in the industry for its smart management.

The work is senior, creative and right up your alley. The sun shines warmly on this one, if you ask us.

All qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, creed, age, sexual orientation, veteran status, marital status, disability, or any other status protected by applicable law.