Job Description
Job Description
Benefits :We are a multi-unit, multi-brand franchisees with operations in multiple states, and currently expanding in to more markets across the country, with a strong growth trajectory.
We are seeking a skilled Contract Freelance Paid Ads Marketer to enhance our advertising efforts on Meta and Google platforms.
The ideal candidate will have at least three years of marketing experience, with a strong focus on digital advertising. As a crucial member of our marketing team, you will be responsible for creating, managing, and optimizing our paid ad campaigns to achieve specific marketing objectives.
Responsibilities :
- Design and implement effective marketing strategies on Meta platforms (Facebook, Instagram) to increase brand awareness and lead generation.
- Manage daily account responsibilities associated with Google Ads, Facebook, and Instagram advertising.
- Create compelling ad copy, select target audiences, and design ads that align with our brand's image and objectives.
- Analyze campaign performance data and adjust strategies accordingly to maximize ad spend ROI.
- Prepare detailed performance reports using Meta Ads Manager and Google Ads Manager.
- Collaborate with other team members to align ad campaigns with broader marketing strategies.
- Stay up-to-date with industry trends and make recommendations for adjustments to ad strategies and tactics.
Requirements :
- 3+ years of experience in marketing with a significant focus on digital advertising.
- Proficient in managing and optimizing Meta Ads (Facebook and Instagram).
- Ability to create targeted ad campaigns, analyze data, and adjust tactics for optimal results.
- Strong copywriting and visual storytelling skills.
- Excellent communication and project management abilities.
Desired Skills :
- Experience with A / B testing and other testing metrics.
- Knowledge of additional PPC platforms (e.g., Google Ads, LinkedIn Ads) is a plus.
Flexible work from home options available.
Facebook and Google Ads Marketing Expert
Design and implement effective marketing strategies on Meta platforms (Facebook, Instagram) to increase brand awareness and lead generation. Manage daily account responsibilities associated with Google Ads, Facebook, and Instagram advertising. Create compelling ad copy, select target audiences, and ...
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