The WMC Growth Marketing team is seeking a
Senior Marketing Campaigns Manager
with extensive experience in developing marketing campaigns, utilizing marketing technology to design customer journeys, and leveraging data to drive decisions.
The ideal candidate will excel in cross-functional collaboration and have a proven track record in B2B marketing.
Like the look of this opportunity Make sure to apply fast, as a high volume of applications is expected Scroll down to read the complete job description.
Develop and optimize B2B marketing campaigns
that create engaging, personalized customer journeys based on their lifecycle stages.Utilize marketing technology
to design, build, and launch omni-channel customer journeys that deliver measurable impacts on key segments.Leverage WMC’s first-party data
to analyze customer behaviors, identify opportunities, and optimize marketing strategies.Collaborate with cross-functional teams
including Partner Development, Sales, Product Marketing, and Business Operations to ensure cohesive and effective campaign execution.
Contribute to WMC’s culture, mission, and goals
by building relationships, operating with excellence, staying curious, and embracing a growth mindset.Minimum Requirements
Bachelor's degree in Business, Marketing, Communications, or a related field
and 3 years of experience in marketing or a related field OR 7 years of experience in marketing or a related field.Extensive experience in B2B marketing campaign development , with a proven ability to design and optimize personalized customer journeys.
Proficiency with martech tools
such as Salesforce Sales Cloud, Salesforce Marketing Cloud, Google Analytics, Adobe Analytics, and social media analytics tools for Meta and LinkedIn.Strong data-driven mindset
with experience in using attribution models and experimentation to measure the incremental lift of customer journeys.Impeccable communication and organizational skills
that facilitate effective cross-functional collaboration and project execution.Ability to rapidly assess and adjust priorities
in a dynamic, fast-paced environment.Comfortable giving and receiving feedback , dealing with ambiguity, and engaging in challenging discussions.Preferred Qualifications
10 years of experience in marketing or a related field.5-7 years of experience in B2B marketing , with a proven record of driving revenue at scale.
Salesforce Marketing Cloud certification
or similar certifications.Expertise in cross-channel and cross-platform marketing
and media landscape, with experience in evolving analytics and measurement capabilities.At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet.
Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance.
Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities.
Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates.
Tuition, books, and fees are completely paid for by Walmart. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment.
Benefits are subject to change and may be subject to a specific plan or program terms.Primary Location 850 Cherry Avenue, San Bruno, CA 94066-3031, United States of America
J-18808-Ljbffr
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