Description
As the Beauty Care Social Trading Manager, you will :
- Be responsible for social tactical plan creation as well as audience creation, campaign set up, execution, tagging / trafficking creative assets and reporting across social media channels.
- Monitor campaign pacing and performance in line with Brand goals and objectives making ongoing campaign optimization recommendations.
- Measure impact of campaigns using quantitative and qualitative metrics.
- Present campaign recaps and insights to strategic planners and brand teams.
- Serve as subject matter expert across a range of Paid Social channels, managing the day-to-day and partnering with our creative and PR agency counterparts to execute strategies / programs that unlock growth.
- Be a social expert and thought-leader for the team. Understand latest developments in social from meeting with suppliers, industry news, attending industry events, etc.
- Understand and implement data strategy for targeting in partnership with the team. Keep up to date on targeting capabilities and available data.
- Build, QA, monitor and optimize campaigns to ensure deliverables, budgets, and KPIs are met
- Troubleshoot platform, campaign, and Ad Ops issues and solve technical blockers
- Work with A&I and rest of the media team to develop dashboards and reporting capabilities.
- Collaborate on planning, strategy and capabilities with the full media team. Work with the team on experiments to continuously improve and evolve social approach.
- Train other team members in various parts of social campaign strategy, management and analytics.
Job Qualifications
- 3-5 years of experience executing holistic paid digital media campaigns in social media platforms Meta, TikTok, Snapchat, Pinterest, Reddit (Facebook Blueprint Certification a plus)
- Deep expertise in paid social media to drive brand and ecommerce, experience with online to offline and app acquisition campaigns
- Proficient in Microsoft Office
- Strong analytics background : Able to triangulate between data, brand goals and opportunities to make recommendations and optimize plans.
- Understanding of analytics tools (e.g., Google Analytics)
Compensation for roles at P&G varies depending on a wide array of non-discriminatory factors including but not limited to the specific office location, role, degree / credentials, relevant skill set, and level of relevant experience.
At P&G compensation decisions are dependent on the facts and circumstances of each case. Total rewards at P&G include salary + bonus (if applicable) + benefits.
Your recruiter may be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the hiring process.
We are committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Immigration Sponsorship is not available for this role. For more information regarding who is eligible for hire at P&G along with other work authorization FAQ’s, please click .
Procter & Gamble participates in e-verify as required by law.
Qualified individuals will not be disadvantaged based on being unemployed.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.
Please contact us to request accommodation.
Job Schedule
Full time
Job Number
R000111224
Job Segmentation
Experienced Professionals (Job Segmentation)
Starting Pay / Salary Range
$85,000.00 - $115,000.00 / year