Audience Insights & Research Coordinator

Job Description

Job Description

Our Mission : Since the 1893 World Columbian Exposition, our organization has aimed to connect people to the natural environment and human history.

The Audience Insights and Research Coordinator will help execute a comprehensive program of research. While this role will support all stages of the process from project development to analysis and recommendations, the emphasis will be on the front end (instrument development and data collection).

This Research Coordinator is key to the Museum’s audience-facing and evidence-based approach to public engagement, diversity, and new audiences.

The Research Coordinator will report to the Audience Insights & Research Manager. They will be responsible for a variety of quantitative, qualitative, mixed-method, and secondary research tasks as outlined below.

Methods used will include surveys, focus groups, in-depth interviews, ethnography (participant / observation), web usability, and others.

Duties and Responsibilities :

• Assist in designing research studies to meet the needs of internal Museum clients.
• Develop drafts of surveys, discussion guides, web usability protocols, and other research instruments.
• Conduct secondary research (literature reviews, competitor analysis, trend analysis) using electronic and other sources.
• Monitor and evaluate data from third-party sources, including national state local Census, BEA (Bureau of Economic Analysis), etc.
• Conduct face-to-face, online, and / or other virtual data collection, as appropriate based on the project. This may include exit surveys, interviews, focus groups, and exhibit observations.
• Recruit, train, and supervise interns, volunteers, and other ad-hoc data collectors.
• Recruit qualitative research participants.
• Assist with analysis and reporting using statistical and non-statistical approaches. Develop and monitor / update / upgrade dashboards.
• Coordinate and share research findings with internal and external, professional and public communities.
• Support and follow all professional research ethics and guidelines established by governing bodies.
• Assist in the development of partnerships with external institutions, educational organizations, and community groups.
• Support the Field Museum’s mission, values, and vision; as well as its core ongoing commitment to the visitor experience, community engagement, diversity / inclusion, and institutional relevancy.
• Other duties as assigned.

Qualifications :

• Bachelor’s degree in social science research, market research, customer insights, statistics, museum studies (with at least 1 year of field experience), or a related field.
• Minimum 2-3 years of research experience.
• Prior experience programming and using online survey software (e.g., Qualtrics, Survey Monkey / Momentive, Decipher, etc.)
• Proficient in SPSS (or similar software) and Excel / Sheets
• Tech-savvy with the ability to incorporate new software / electronic data collection, analysis, and / or reporting methods, including AI.
• Curious and innovative; detail-oriented.
• Confidence in the ability to manage others
• Tableau / Power BI / data visualization a plus.
• SQL programming experience is a plus.
• UX (web usability) is a plus.
• Qualitative research experience is a plus.
• Conversational fluency in Spanish or Chinese is a plus.

The Field Museum is an equal-opportunity employer. We are committed to providing a workplace free from discrimination, embracing diversity, and fostering mutual respect.

We value the unique perspectives each team member brings, which empowers our ability to innovate and overcome challenges.

At the Field Museum, we are dedicated to making our career website and recruitment process accessible to everyone. If you encounter any difficulty when using or accessing our online application, or if you need a reasonable accommodation for completing your application, participating in interviews, or any other part of the selection process, please reach out to us at [email protected].