Reed Smith LLP is hiring : Public Relations Coordinator – Media Relations, Transa

Public Relations Coordinator – Media Relations, Transactions - (Hybrid Schedule)

Reed Smith is a dynamic international law firm dedicated to helping clients move their businesses forward. With an inclusive culture and innovative mindset, we deliver smarter, more creative legal services that drive better outcomes for our clients. Our deep industry knowledge, long-standing relationships and collaborative structure make us the go-to partner for complex disputes, transactions and regulatory matters.

Position Summary

As a key member of Reed Smith’s Media Relations team, the Media Relations Coordinator will focus on supporting the firm’s Transaction Practices. This role is responsible for helping to create, develop, plan, and execute communications strategies that raise the visibility of Reed Smith’s transactional lawyers, practice areas, and client successes. The Coordinator will leverage AI-driven tools and analytics to optimize outreach efforts and will report directly to the Senior Manager, Media Relations for Transactions.

Job Duties And Responsibilities

• Assist in the development and implementation of comprehensive media relations strategies for the firm’s Transaction Practices, utilizing AI-driven tools and analytics to maximize impact.
• Secure placements in targeted media outlets—legal, business, policy, and technology—at the international, national, and regional levels, in line with strategic objectives and proactive opportunities.
• Monitor media coverage and industry trends to identify opportunities for increased visibility and thought leadership.
• Develop and maintain strong relationships with key journalists and editors at relevant publications.
• Cultivate effective working relationships with partners and attorneys in the Transaction Practices, earning their trust and collaborating on proactive media opportunities.
• Prepare partners for media interviews, including drafting briefing materials and providing substantive feedback following interviews.
• Participate in meetings with key reporters and support partners during media interactions.
• Draft and edit a variety of communication materials, including press releases, media pitches, pre-briefing documents, and talking points.
• Develop and deliver high-visibility competitive analysis reports to inform media strategy and positioning.
• Work closely with Business Development and Brand / Editorial Content teams to identify and promote newsworthy client work, industry trends, and firm achievements.
• Support internal and crisis communications strategies as needed, ensuring alignment with overall firm messaging.

Requirements

Education : Bachelor’s degree, preferably in journalism or a related field.

Experience : Minimum of 2-4 years of experience in public relations and / or media relations, preferably within a law firm or at an agency serving legal, financial, and / or professional services clients. Strong background in litigation communications, PR campaigns, media outreach, and thought leadership promotion preferred.

Skills : Superior project management and communication skills, established media contacts, the ability to operate effectively in a high-pressure, client-service environment, and familiarity with social media platforms and PR-related technologies.

Other : Supervisory Responsibilities : None. Equipment To Be Used : Personal computer and other office equipment such as telephone, calculator, fax, machine, copier, scanner, etc.

Essential Job Functions

Pay Ranges

Employee Benefits Overview

Reed Smith is an Equal Opportunity Employer with Core Values of Integrity, Excellence, Teamwork & Respect, Innovation, and Impact. Reed Smith also provides reasonable accommodations in accordance with law, including in the application and interview process.

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