REPORTING SPECIALIST

reporting specialist.

• framingham , massachusetts (remote)
• posted today

job details

summary

• $25 - $29 per hour
• contract
• high school
• category computer and mathematical occupations
• reference1064261

job details

job summary :

Our client is looking for a detail-oriented and data-driven Reporting Specialist to join their Marketing Operations team.

In this role, you will play a crucial part in driving the success of email marketing campaigns through in-depth data analysis and reporting.

Utilizing tools such as Marketo, Google Analytics, Looker Studio, and Power BI, you will support broader marketing initiatives and contribute to data-driven decision-making processes.

Key Responsibilities :

• Monitor, analyze, and report on the performance of email marketing campaigns.
• Develop and maintain dashboards to track key email metrics, including open rates, click-through rates, conversion rates, and ROI.
• Provide insights and recommendations to optimize email campaigns for enhanced performance.
• Use Marketo, Google Analytics, Looker Studio, and Power BI to gather and analyze data across various marketing channels.
• Create and maintain comprehensive marketing reports that inform stakeholders about campaign performance, customer behavior, and market trends.
• Present data in a clear and actionable format to support decision-making processes.
• Collaborate with the marketing team to understand reporting needs and ensure accurate and timely delivery of reports.
• Train and support team members on how to interpret and utilize marketing data effectively.
• Ensure the accuracy and integrity of marketing data through regular audits and validation checks.
• Manage data sources and maintain consistency in data collection across platforms.
• Identify and resolve any data discrepancies or issues promptly.
• Stay informed on the latest trends and best practices in marketing analytics and email marketing.
• Proactively identify opportunities to improve reporting processes and tools.
• Contribute to the development of new strategies to enhance the effectiveness of marketing campaigns.

Skills :

• Analytical skills with the ability to interpret complex data and provide actionable insights.
• Experience in email marketing analysis and optimization.
• Efective communication and presentation skills.
• Detail-oriented with a commitment to data accuracy.
• Ability to work independently and as part of a team in a fast-paced environment.
• Familiarity with A / B testing and multivariate testing.

Qualifications :

• Bachelor's degree in Marketing, Business, Data Science, or a related field.
• 2+ years of experience in marketing analytics, reporting, or a similar role.
• Proficiency in Marketo, Google Analytics, Looker Studio, and Power BI.

Preferred Qualifications :

• Experience with other marketing automation tools and CRM systems.
• Knowledge of SQL or other data querying languages.
• Familiarity with A / B testing and multivariate testing.

This description is optimized to attract candidates with expertise in marketing analytics and data-driven decision-making, highlighting the key responsibilities and qualifications necessary for the role.

location : Framingham, Massachusetts

job type : Contract

salary : $25 - 29 per hour

work hours : 8am to 4pm

education : High School

responsibilities :

Our client is looking for a detail-oriented and data-driven Reporting Specialist to join their Marketing Operations team.

In this role, you will play a crucial part in driving the success of email marketing campaigns through in-depth data analysis and reporting.

Utilizing tools such as Marketo, Google Analytics, Looker Studio, and Power BI, you will support broader marketing initiatives and contribute to data-driven decision-making processes.

Key Responsibilities :

• Monitor, analyze, and report on the performance of email marketing campaigns.
• Develop and maintain dashboards to track key email metrics, including open rates, click-through rates, conversion rates, and ROI.
• Provide insights and recommendations to optimize email campaigns for enhanced performance.
• Use Marketo, Google Analytics, Looker Studio, and Power BI to gather and analyze data across various marketing channels.
• Create and maintain comprehensive marketing reports that inform stakeholders about campaign performance, customer behavior, and market trends.
• Present data in a clear and actionable format to support decision-making processes.
• Collaborate with the marketing team to understand reporting needs and ensure accurate and timely delivery of reports.
• Train and support team members on how to interpret and utilize marketing data effectively.
• Ensure the accuracy and integrity of marketing data through regular audits and validation checks.
• Manage data sources and maintain consistency in data collection across platforms.
• Identify and resolve any data discrepancies or issues promptly.
• Stay informed on the latest trends and best practices in marketing analytics and email marketing.
• Proactively identify opportunities to improve reporting processes and tools.
• Contribute to the development of new strategies to enhance the effectiveness of marketing campaigns.

Skills :

• Analytical skills with the ability to interpret complex data and provide actionable insights.
• Experience in email marketing analysis and optimization.
• strong communication and presentation skills.
• Detail-oriented with a commitment to data accuracy.
• Ability to work independently and as part of a team in a fast-paced environment.
• Familiarity with A / B testing and multivariate testing.

Qualifications :

• Bachelor's degree in Marketing, Business, Data Science, or a related field.
• 2+ years of experience in marketing analytics, reporting, or a similar role.
• Proficiency in Marketo, Google Analytics, Looker Studio, and Power BI.

Preferred Qualifications :

• Experience with other marketing automation tools and CRM systems.
• Knowledge of SQL or other data querying languages.
• Familiarity with A / B testing and multivariate testing.

This description is optimized to attract candidates with expertise in marketing analytics and data-driven decision-making, highlighting the key responsibilities and qualifications necessary for the role.

qualifications :

• Experience level : Entry Level
• Minimum 1 year of experience
• Education : High School

skills :

SQLEqual Opportunity Employer : Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Randstad Digital, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants.

If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.

com.Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc.

In addition, Randstad Digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).

This posting is open for thirty (30) days.