Job Description
Ensure all your application information is up to date and in order before applying for this opportunity.The
Digital Marketing Specialist
creates, monitors, and optimizes digital marketing campaigns across various channels such as SEM (Search Engine Marketing), SEO (Search Engine Optimization), social media, email marketing, and display advertising.
Collaborate with cross-functional teams to align marketing strategies with company goals.ResponsibilitiesResearch advertising trends.
Research competitors' pricing and products.Perform ad copywriting and content creation.Decide on appropriate placement of ads.
Create and execute email and social media marketing campaigns.Administer website and publish / update content.Measure digital traffic.
Monitor social media and Google Analytics.Optimize paid advertising campaigns using SEO and other tools.Report on the growth and analytics of campaigns to the marketing manager.
Scale campaigns to maximize ROI.Monitor project status and budget.Brainstorm and implement experiments and conversion tests.
Perform other job-related duties and special projects assigned by manager.RequirementsBachelor's degree in a job-related field preferred.
Strong understanding of industry trends and ecommerce web tools, understanding of SEO and SEM concepts, and familiarity with Google Apps and Google Analytics required.
Company DescriptionSince 1994, Plastpro has always believed in providing a superior product with the best value, technology, and commitment to our customers.
Our fiberglass doors offer the beauty and versatility of wood doors, but are strong like steel doors. We’ve introduced the first door with composite stiles and rails, HydroShield Technology, and composite Polyfiber (PF) Frames to the industry.
Our doors feature a full-length LVL block that provides stronger rigidity and a range of door locks and hardware to be installed for increased security.
Our goal is to create positive changes for not only our employees and customers but also for our community.Seniority level : Entry levelEmployment type : Full-timeJob function : Marketing and SalesIndustries : Wholesale Building Materials
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