Marketing Manager

Are you a marketing professional who is creative and passionate about creating highly engaging content? Are you known for having an eye for design and getting things done?

Come join Walmart Commerce Technologies where you’ll be on the leading edge of creating compelling marketing content for sales and partner teams along with helping us figure out how to scale our marketing operations.

Imagine being in a startup-spirited space but backed by an employer with 2.3 million global teammates! If you thrive in a fast-paced, team-oriented environment, then come join us!

The information below covers the role requirements, expected candidate experience, and accompanying qualifications.

We're the B2B masterminds fueling retailers of all sizes and categories with transformational retail technologies that have scaled across Walmart globally.

Your role involves dynamic collaboration on integrated campaigns, shaping strategies, and ensuring our emerging brand is well represented.

Plus, you’ll have the exciting chance to connect with partners, clients, and prospects at industry events worldwide. Your journey with us promises innovation, growth, and impact!

You will make an impact in 3 highly critical areas : Sales & Marketing Content

• Producing high-quality, engaging, and relevant content in various formats, such as social and blog posts, articles, whitepapers, and more.
• Working closely with cross-functional partners, including design, partners, product, legal, and comms to ensure content is aligned with campaigns, launches, and overall messaging.
• Positioning the company and key team members as thought leaders within the industry by creating insightful and valuable content on relevant industry trends and topics.

Partner Marketing

• Collaborating on partner marketing strategies to tap into market opportunities.
• Working closely with cross-functional teams, including sales and partners, to ensure alignment and synergy in marketing operations.
• Launching initiatives that generate new leads and nurturing them down the funnel.
• Developing partner collateral such as solution sheets, training and enablement decks, digital assets for events, etc.

Marketing Operations & Insights

• Managing and optimizing marketing automation platforms (e.g. HubSpot) to execute campaigns, track lead interactions, and analyze data.
• Collaborating to execute campaigns (e.g. social campaigns, paid campaigns, etc.), from initial setup to scheduling, tracking, and reporting.
• Implementing lead scoring models to identify and prioritize leads for sales teams, and establish processes for lead routing and follow-up.
• Developing and maintaining dashboards and reports to track key marketing metrics, campaign performance, and ROI, providing actionable insights.
• Partnering with the digital team to submit requests and manage project delivery and content publication reviews.
• Coordinating with the creative teams to make our brand shine.
• Keeping the communication lines open across the team, sharing plans, updates, and victories.

Preferred qualifications and experiences

• 5+ years in the marketing spotlight.
• Salesforce experience or other CRM solutions.
• HubSpot experience or other martech solutions.
• Track record of developing and managing marketing growth strategies (in a B2B setting preferred).
• Strong track record of written and published content.
• Strong analytical, verbal, and written communications skills.
• Strong project management, negotiation, and organization skills.
• Willing to travel for events and team meetings, as needed.

About Walmart Commerce Technologies

Walmart Commerce Technologies is a new Software business within Walmart, offering solutions that help businesses of all sizes transform how they operate and meet the ever-evolving needs of customers.

Walmart Commerce Technologies recently launched Store Assist, an out-of-the-box, store fulfillment application, that makes local fulfillment (think pickup, delivery, and shipping) easy for retailers.

Our fulfillment technology has been proven in Walmart stores for the last decade and built on top of 60 years of industry leadership.

If you are excited about building a new business at the world’s largest retailer, check out Walmart Commerce Technologies at http : / / commerce.walmart.com / .

J-18808-Ljbffr