About the role
Below covers everything you need to know about what this opportunity entails, as well as what is expected from applicants.
Glean is searching for an experienced Head of Partner Marketing. This person is responsible for driving Glean’s partner marketing efforts in close partnership with Glean’s Alliances, Demand Generation, and Field Marketing teams.
What you will do and achieve
- Develop and execute the partner marketing strategy to drive pipeline growth through strategic partnerships
- Prioritize and tier partner marketing efforts across the landscape of cloud, ISV, GSI, and channel partners
- Forge strong relationships with partner marketing peer counterparts in partner organizations
- Build joint go-to-market plans with key partners, establishing an ongoing execution and reporting cadence
- Effectively track and report on partner-led and partner-influenced pipeline to help understand ROI and prioritize efforts
- Create and implement co-marketing programs, campaigns, events, and promotions that leverage partner strengths and expand market reach
- Work closely with Glean’s Demand Generation and Field Marketing teams to help execute partner events, webinars, and other joint marketing activities to increase brand visibility and lead generation.
- Work closely with Product Marketing to develop joint value propositions, messaging, and marketing collateral that resonate with target audiences and drive partner engagement
- Manage the partner marketing budget, ensuring efficient allocation of resources to maximize ROI
Who you are
- BA / BS in engineering, business, or a related degree, and / or MBA
- 10+ years in partner / field / channel marketing experience
- A team player - comfortable collaborating with the other key teams in Marketing for execution
- Comfortable working hands on and driving key deliverables personally
- Stellar written and verbal communication, with experience simplifying concepts and influencing stakeholders, and impeccable attention to detail
- A get-it-done attitude with ability to roll up your sleeves while driving strategy
- Ability to balance and prioritize competing opportunities, customer needs, and business priorities
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