Marketing And Community Outreach Coordinator

The Parents Estate Planning Law Firm, PC
Acton, MA, US
$52K-$62K a year
Full-time

Job Description

Job Description

The Marketing and Community Outreach Coordinator will play a critical role in nurturing and developing potential new clients for the law firm.

This position requires a proactive, organized, think-outside-the-box individual who exemplifies strong writing ability and attention to detail.

The ideal candidate will have experience in a marketing department of a professional setting, excellent communication and writing skills, and the ability to work well independently as well as in a team.

This individual will have strong customer service skills and enjoy speaking to community partners, and developing and managing relationships with key stakeholders and vendors.

Compensation :

$52,000 - $62,000 yearly

Responsibilities : Marketing Related :

Marketing Related :

  • Assist the marketing efforts with delivering and executing creative content for social media channels to include Facebook, Instagram, LinkedIn, TikTok, and YouTube.
  • Track and monitor social media performance.
  • Generate ideas to reach, and nurture target audience.
  • Update social media channels with creative graphics and content.
  • Post to all channels daily to engage with target audience.
  • Shoot video content.
  • Conduct quarterly Website audit, checking links, updating information, refreshing photos.
  • Assist Marketing Manager with developing and creating marketing materials for targeted audiences.
  • Assist in creating and improving upon existing marketing materials especially, but not limited to social media, for targeted audiences.
  • Create email content for monthly and quarterly email marketing campaigns.
  • Assist with creation of monthly e-newsletters, and event landing pages.
  • Attend, and participate in weekly, quarterly and monthly marketing meetings.

Community Outreach Related :

  • Set up and attend events; prepare educational materials for distribution at events, connect with registrants both prior to, and after the event.
  • Manage Family Network sponsorships and events, and coordinate email blasts, FB posts and other content as necessary.
  • Act as back-up for Client Services Coordinator, handling intake calls and answering questions for potential new clients.
  • Other responsibilities not listed in the job description may be required.

Qualifications :

  • Bachelor’s degree in Marketing, Social Media, or related field
  • Minimum of 2 years of experience in a professional setting, with a focus on marketing, social media and writing.
  • Excellent organizational and multitasking skills.
  • Proficient in Microsoft Office Suite.
  • Experience with HubSpot is a plus.
  • Exceptional interpersonal, customer service, and communication skills.
  • Strong attention to detail and ability to maintain high standards across all marketing channels.
  • Ability to maintain confidentiality and handle sensitive information with discretion.

About Company

The Parents Estate Planning Law Firm, PC is a fast-growing Estate Planning law firm located in Acton, MA. Our work is focused on the unique estate planning needs of both young families and empty nesters.

We provide exceptional client service and high-quality legal services in the areas of wills, trusts, estates, and asset protection.

We discuss sensitive topics that help clients create a better future for their families. Our role is to eliminate any feelings of stress and hesitation and provide clients with genuine peace of mind.

13 days ago
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