Job Description
The Creative Director (CD) leads the creative work that is produced on two or three accounts, depending on the account size.
This leadership role includes assigning teams, inspiring those teams to product concepts and final work, and working with account management to ensure that our clients are satisfied with the quality of our creative work, the value of our services, and our responsiveness to their needs.
You'll report to the Creative Director.
This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
Specifically, the CD, Copy has the following responsibilities :
Creative / Hands-on Work (40%)
- Help develop and review creative briefs that provide strategic insight and creative inspiration
- Work with CD, Art to produce standout, concepts, and campaigns
- Take on appropriate projects and own them, start to finish
- Estimate copy hours
- Participate in client meetings
- Lead concept presentations
- Attend market research
- Share responsibility with planning to shape strategic branding
Management (30%)
- Assign creative teams best suited for each project based on ability and workload
- Manage workloads to maximize productivity of the copy team, ensuring that everyone is busy and billable
- Work with art, editorial and traffic departments to ensure that deadlines and budgets are met
- Provide written and face-to-face feedback for annual performance reviews, and ongoing feedback throughout the year (written when requested)
- Identify and Interview prospective creative candidates
Leadership (30%)
- Become the creative voice for your accounts
- Develop good relationships with your clients
- Work with account management to grow our business at existing clients
- Work with creative management to address performance, workflow, and quality issues and develop long-range plans for the creative group
- Lead the creative teams in development of concepts and execution of all projects
- Assure that all copywriters are trained and, where needed, mentored to maintain the standards and expectations of the agency and the client, and to meet their own career goals
- Demonstrate to clients that you understand their products and marketing challenges and are responsive to the strategic and creative needs
- Represent the agency at client meetings and social events
Qualifications
- 10+ years' agency experience
- BA degree (Advertising, Communications, Fine Arts or related field)
- Experience creative ability and judgment, successful client contact experience, the ability to work with account management, experience managing creative teams and multiple accounts, and the commitment to in time and effort to produce the very best work
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