Lead Digital Marketing Analyst

Lumen connects the world. We are igniting business growth by connecting people, data and applications quickly, securely, and effortlessly.

Together, we are building a culture and company from the people up committed to teamwork, trust and transparency. People power progress.

You can get further details about the nature of this opening, and what is expected from applicants, by reading the below.

Lumen’s commitment to workplace inclusion and employee support shines bright. We’ve made the Newsweek 2024 Greatest Workplaces for Diversity list and achieved a perfect score of 100 on the Human Rights Campaign Corporate Equality Index (CEI) for the fifth consecutive year.

Plus, we’re the top employer in the communications and telecom industry, ranking 12th overall across all industries in The American Opportunity Index.

We’re looking for top-tier talent and offer the flexibility you need to thrive and deliver lasting impact. Join us as we digitally connect the world and shape the future.

The Role

We are seeking a highly skilled Lead Digital Marketing Analyst with at least 3 years of experience in Adobe Experience Platform (AEP) or related platforms.

The ideal candidate will have a proven record of accomplishment of developing mission-critical web and server applications in an agile environment, along with expertise in designing, implementing, and supporting enterprise-grade technical solutions for the cloud.

Location

This is a remote position open to candidates located anywhere in the U.S.

The Main Responsibilities

• Utilize Adobe Experience Platform, including Real-Time Customer Data Platform (RT-CDP), Customer Journey Analytics (CJA), Adobe Journey Optimizer (AJO), and Intelligence Services (Data Science, Customer AI (Artificial Intelligence), Attribution AI).
• Develop and maintain applications integrating with AEP, ensuring seamless data flow between systems.
• Design, implement, and support loading data into and out of AEP from various sources, including Lumen’s Data Lake, Salesforce, and marketing orchestration systems.
• Build and maintain XDM schemas for batch and streaming datasets, configure connectors, and develop segments and queries as per defined use cases.
• Implement profile identity stitching and apply data governance and security policies, especially in regulated industries.
• Integrate AEP and its application solutions with Adobe Experience Cloud solutions to drive use cases effectively.
• Evaluate new product features, conduct POCs (Proof of Concept), and assess their suitability to drive business use cases.
• Set and manage platform related contracts and goals for Lumen, e.g., adoption, automation, cost savings; Manage platform functionality roadmap.
• Be Lumen’s primary point of contact and subject matter expert for the platform. Manage all documentation and training.
• Collaborate with other Lumen owners of customer data-related tools to stay on top of any changes, integrations, or automations that impact CDP (Customer Data Platform).
• Manage the processes in place to get work done, e.g., Workfront, Jira, and be responsible for reviewing / improving those processes to maximize efficiency.

What We Look For in a CandidateBasic Qualifications :

• Bachelor’s degree in computer science, engineering, or related field.
• Strong proficiency in Java, J2EE, Tomcat, REST APIs, and SQL.
• Experience with cloud-based technical solutions and Big Data platforms.
• Excellent problem-solving skills and attention to detail.
• Experience with a DMP or CDP, audience targeting, and content personalization
• Effective communication and collaboration skills.
• Ability to thrive in a fast-paced, dynamic environment.

Preferred Job Qualifications :

• Experience working in a regulated industry is a plus.
• Minimum of 3 years of experience working with Adobe Experience Platform and its modules.
• Knowledge of Adobe marketing product stack and integration : Adobe Experience Manager (AEM Sites), Adobe Commerce (MAGENTO), Target, Analytics, Audience Manager.
• Adobe Experience Platform certification.

Compensation

The starting salary for this role differs based on the employee's primary work location. Employees typically do not start at the top of the range, though compensation depends on each individual's qualifications.

Location Based Pay Ranges

• $80510 - $107340 in these states : AR, ID, KY, LA, ME, MS, NE, SC, and SD.
• $84740 - $112980 in these states : AZ, AL, FL, GA, IN, IA, KS, MO, MT, NM, ND, OH, OK, PA, TN, UT, VT, WV, WI, and WY.
• $88980 - $118630 in these states : CO, HI, MI, MN, NV, NH, NC, OR, and RI.
• $93210 - $124280 in these states : AK, CA, CT, DE, DC, IL, MD, MA, NJ, NY, TX, VA, and WA.

As with the pay range variety that's based on the region of a country, specific offers are determined by various factors such as experience, education, skills, certifications and other business needs.

Disclaimer

The job responsibilities described above indicate the general nature and level of work performed by employees within this classification.

It is not intended to include a comprehensive inventory of all duties and responsibilities for this job. Job duties and responsibilities are subject to change based on evolving business needs and conditions.

This position is eligible for either short-term incentives or sales compensation. Director and VP positions also are eligible for long-term incentive.

To learn more about our bonus structure, you can view additional information here.

As part of our comprehensive benefits package, Lumen offers a broad range of Health, Life, Voluntary Lifestyle and other benefits and perks that enhance your physical, mental, emotional and financial wellbeing.

Please be advised that Lumen does not require any form of payment from job applicants during the recruitment process. All legitimate job openings will be posted on our official website or communicated through official company email addresses.

If you encounter any job offers that request payment in exchange for employment at Lumen, they are not for employment with us, but may relate to another company with a similar name.

Note : For union-represented postings, wage rates and ranges are governed by applicable collective bargaining agreement provisions.

J-18808-Ljbffr