VP of Marketing

VirtualVocations
Alton, Texas, United States
Full-time
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A company is looking for a VP of Marketing to oversee growth marketing strategies for its brands.Key ResponsibilitiesDevelop and execute marketing strategies in collaboration with brand GMs to achieve P&L goalsLead and mentor a team of growth marketers while managing cross-functional collaborationCreate and manage a growth marketing budget, tracking campaign performance and optimizing channelsRequired QualificationsExpertise in growth marketing aimed at a B2C audiencePrior experience directing paid acquisition strategy and managing robust email campaignsExperience with SEO, content creation, and driving organic growthStrong analytical skills, including proficiency with Google Analytics 4 and AmplitudeFamiliarity with BI platforms such as Looker and / or Tableau

3 days ago
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