Business Development Executive

Muskegon Lumberjacks
Muskegon, MI, United States
Full-time

Duties and Responsibilities :

  • Meet and / or exceed assigned sales goals by developing and selling creative sponsorship packages and season tickets
  • Research and build relationships with local, regional, and national companies / brands to highlight the advantages of investing in minor league sports
  • Execute the entirety of the sales process : prospecting, building / presenting sales presentations and end-of-year recaps, creating proposals, creating / negotiating contracts, upselling / renewing current partners, etc
  • Manage a book of generated business with the possibility of upselling and renewing current partners
  • Build and maintain lasting relationships with our corporate partners and season ticket holders
  • Entertain clients and work various game day events (including some nights and weekends)
  • Understand the sports sponsorship landscape including traditional, non-traditional, and digital marketing assets and stay up to date on changes and advancements within the industry
  • Perform other related duties as required

Minimum Qualifications :

  • 1 year of sales experience
  • Ability to analyze a client’s marketing needs and craft integrated solutions to meet those needs
  • Negotiating skills, ability to identify and influence key decision makers
  • Excellent communication, organization, and presentation skills

Preferred Qualifications :

  • Experience selling comprehensive integrated sports marketing partnerships including major media elements (signage, radio, social, digital, etc.)
  • Strong knowledge of digital marketing, including but not limited to social media, content marketing, banner ads, mobile, retargeting and websites, including interpreting performance analytics for all areas
  • Bachelor’s degree from an accredited four-year college or university

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

19 days ago
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