Overview
The Business Development Manager (BDM) is responsible for managing and strategically growing Diageo’s business through influential leadership.
Primary Responsibilities
- Account Relationship / Business Development :
- Visit assigned account universe on regular basis
- Continually develop key account relationships become a trusted advisor
- Responsible for achieving category objectives, key performance indicators, and targets by implementing strategies and tactics while managing customers in a manner that will achieve sustainable long-term growth
- Accelerate Diageo brands quicker than assigned category in allotted accounts
- Identify market trends and developments in product categories, geographic regions, and among the entire account base, so you are the Category Expert within account universe compared to the competition.
- Advise on shelf space and menu placements
- Account Activation :
- Promote account level activation, working with local team and agency to execute (where available)
- Partner with sales consultant & area manager to inform / educate on programs, tools & execution happening in assigned account universe
- Create, coordinate, and attend on-site promotional functions (e.g., launches, tastings, dinners, etc.)
- Collaborate with CPWS Trade Development & Diageo Activation teams to localize tools for programming, activation, education & execution
- Program Execution :
- Conducts customer staff training on focus category / brands
- KPI’s may include Education, Consumer Engagement, Trade Engagement, Staff Trainings, Trade Events, Digital Engagement including Social Media Execution, Website Displays, & Digital Education
- Provide recaps of market opportunities and successes
- Providing support for achieving revenue, margin, and gross profit targets.
- Perform other job-related duties as assigned
Additional Primary Responsibilities
Preferred Qualifications
- One year of demonstrated supervisory experience
- Ability to prioritize multiple projects on time and budget
- Demonstrated success in building and improving relationships with suppliers and buyers combined with established and effective rapport
- Excellent analytical, problem solving, decision-making and quantitative analysis skills to provide insights into performance and efficiency opportunities
- Strong planning and organizational skills to work in a fast-paced environment and manage multiple priorities
- Mixology experience preferred for positions with On Premise responsibilities
- Excellent customer service skills in all interactions with internal and external customers, including but not limited to personnel from other divisions, vendors, suppliers, and other departments
- Excellent communication, leadership, and interpersonal skills to build relationship and collaboration across different departments, sometimes virtually
Minimum Qualifications
- Bachelor's Degree in Business Administration or related field
- Must be at least 21 years of age
- 3-5 years of industry-related experience
- Possess a dependable vehicle, valid driver's license, proof of state registration and insurance, and an acceptable driving record
- Manage and stay within a budget that may be assigned on behalf of the company
- Must demonstrate a strategic, analytical thought process
- Ability to analyze data available to anticipate potential issues and proactively model potential solutions
- Strong communication, organization, and commercial planning capabilities
- Ability to understand supplier strategies and capability of aligning with internal and external teams
Physical Demands
Physical demands with activity or condition for a considerable amount of time include sitting and typing / keyboarding using a computer (e.
g., keyboard, mouse, and monitor) or mobile device
- Physical demands with activity or condition may occasionally include walking, bending, reaching, standing, and stooping
- Work week will often exceed 40 hours including working mornings, nights, weekends, and holidays when required
- May require occasional lifting / lowering, pushing, carrying, or pulling up to 40lbs
30+ days ago