Senior Director of Global Events & Experiential Marketing

Job Description

Job Description

About Us

HighLevel is an AI powered, all-in-one white-label sales & marketing platform that empowers agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth. We are proud to support a global and growing community of over 2 million businesses, comprised of agencies, consultants, and businesses of all sizes and industries. HighLevel empowers users  with all the tools needed to capture, nurture, and close new leads into repeat customers. As of mid 2025, HighLevel processes over 4 billion API hits and handles more than 2.5 billion message events every day. Our platform manages over 470 terabytes of data distributed across five databases, operates with a network of over 250 microservices, and supports over 1 million hostnames.

Our People

With over 1,500 team members across 15+ countries, we operate in a global, remote-first environment. We are building more than software; we are building a global community rooted in creativity, collaboration, and impact. We take pride in cultivating a culture where innovation thrives, ideas are celebrated, and people come first, no matter where they call home.

Our Impact

As of mid 2025, our platform powers over 1.5 billion messages, helps generate over 200 million leads, and facilitates over 20 million conversations for the more than 2 million businesses we serve each month. Behind those numbers are real people growing their companies, connecting with customers, and making their mark - and we get to help make that happen.

Who You Are :

As Sr. Director at HighLevel, you are more than a visual storyteller. You are a brand architect who builds emotional resonance and strategic clarity into every experience. You believe that a brand isn’t just what it looks like, but what it feels like, and you’re relentless about ensuring that every interaction from an event badge to a podcast script is unmistakably HighLevel.You bring a rare blend of strategic vision, creative intuition, and operational excellence to your craft. With a sharp eye for detail and a deep understanding of the end-to-end customer journey, you guide our brand with purpose, ensuring consistency, relevance, and impact across all touchpoints.As a senior leader within the Brand Experiences team, you are responsible for shaping how the world sees, understands, and remembers HighLevel. Your work fuels brand affinity, community connection, and scalable engagement, spanning three strategic areas

Business Development (BizDev) : You collaborate cross-functionally to develop signature brand narratives that power business growth. Whether it's a 5-Day Challenge, virtual masterclass, strategic case study, or podcast series, your role is to ensure every piece is on-brand, compelling, and conversion-ready. You architect content experiences that aren’t just informative; they build emotional connections that convert prospects into believers and customers into advocates.

Events : From our flagship HighLevel Summit (1,000+ attendees) to intimate SaaSpreneur Workshops and local Hangouts, you lead the brand expression across every environment. Your team defines the look, feel, voice, and vibe — from speaker decks and swag to stage visuals and signage. Every detail reinforces who we are : bold, energetic, and radically customer-obsessed. You also advise on global activations, helping scale a consistent, high-impact experience at over 100+ annual touchpoints.

Internship Program : You are instrumental in positioning our in-person Internship Program as an iconic entry point into the SaaS and agency world. From crafting aspirational launch campaigns and storytelling assets to ensuring consistent brand messaging across colleges and online channels, you elevate the program into a bold brand moment for next-gen talent.

What You’ll Be Doing :

Architect and Execute Brand Experiences :

• Partner with the Branding team to design unified, high-impact strategies for attendees, sponsors, and exhibitors across global events
• Oversee immersive in-person and virtual brand experiences that are memorable, emotionally resonant, and on-brand
• Ensure consistency in storytelling, design, and tone across all touchpoints — from swag and signage to scripts and speaker visuals

Lead High-Impact Programs & Teams :

Drive Operational Excellence :

Act as Brand Ambassador :

What You’ll Bring :

Experience / Education / Certifications Required :

Why HighLevel?

Equal Employment Opportunity Information :

The company is an Equal Opportunity Employer. As an employer subject to affirmative action regulations, we invite you to voluntarily provide the following demographic information. This information is used solely for compliance with government recordkeeping, reporting, and other legal requirements. Providing this information is voluntary and refusal to do so will not

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We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.