Marketing Specialist Job at Encore Wire Corp in Mckinney

Prysmian I Encore Wire is looking for a results-focused Marketing Specialist (Temporary) to join our team! The Marketing Specialist role supports the McKinney Marketing department with content creation, social media management, video editing, tradeshow support and miscellaneous digital, promotional and administrative Marketing efforts serving the needs for the Company, Prysmian I Encore Wire Rep Agencies and select Distributors.

Essential Job Functions

Develop print and digital collateral using Adobe InDesign, Photoshop, Illustrator and Canva

Actively engage with our manufacturer’s representatives, providing timely assistance for specification sheet requests

Collaborate with internal departments and external affiliates for various Marketing needs

Coordinate social media objectives with content creation, profile management, and customer engagement, as well as keeping abreast of social media trends

Create and edit product training videos using Adobe Premiere Pro

Support the implementation of Marketing programs and analyze their effectiveness

Oversee and maintain Marketing closet fulfilling literature, display and promotional requests, while ensuring items are up to date and in stock

Proactively plan and execute details for successful tradeshow events

Ensure consistent branding throughout the Company and with our Rep and Customer partners

Conduct market research to assist in targeted messaging, product placement, development and expansion

Provide analytics and reporting to help shape future marketing campaigns and strategies

Contribute unique ideas to advance the Marketing goals for Prysmian / Encore Wire

Fast learner with an ability to adapt techniques based on requirements with the ability to problem solve

Qualifications

3-5 years of experience in Marketing or Communications

Bachelor’s degree in Marketing, Communications, or a related field

Expert on content creation using Adobe Create Suite

Excellent communication skills, both verbal and written

Proficiency with Microsoft Word, PPT, Excel, Outlook, Teams, Premiere Pro and Al tools

Strong organizational skills with attention to detail and accuracy is a must

Sound understanding of digital marketing platforms and brand standards

Self-starter with the ability to prioritize work assignments under tight deadlines and make independent decisions critical to job success

Team oriented; maintains composure and is adaptable to the changing needs of the team

Fast learner with an ability to problem solve and adapt techniques based on requirements

Ability to travel on occasion

Ability to lift 30 lbs

Seniority level Associate

Employment type Temporary

Job function Marketing

Industries Appliances, Electrical, and Electronics Manufacturing

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