Senior Lifecycle Marketing ManagerIntelliswift Software • San Jose, CA, US
Senior Lifecycle Marketing Manager
Intelliswift Software • San Jose, CA, US
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job_description.job_card.job_descriptionStrong email marketing experience, the ability to learn new technologies, products, or systems quickly Analytical skills : ability to interpret data, identify trends and provide actionable insights to advance initiatives Ability to thrive in a fast-paced environment while prioritizing tasks and meeting schedules with minimal oversight Strong written and verbal communication and problem-solving skills with an outstanding eye for detail 5+ years in performance / email marketing BA / BS Degree
Senior Lifecycle Marketing Manager
Job Title : Senior Lifecycle Marketing Manager
Location : San Jose, CA (Hybrid in San Jose, CA. Option to work in San Francisco, CA)
Duration : 2 months
Contract Type : W2 only
Pay Rate : $90.14 / Hour
Duties
- Provide oversight and daily management of email campaigns across acquisition segments for Creative Cloud and Document Cloud. Scope includes briefing creative development, audience management, campaign set-up, monitoring, and performance reporting and optimization.
- Schedules sends to all free audience segments for trial / conversion programs
- Works in collaboration with Technical Marketing & DF to execute all campaigns
- Defines and conducts quarterly experimentation roadmap for focus areas
- Manages release messaging in alignment with BU for free audience batch and trigger campaigns
- Plans for gap closure needs to ensure we are on path to target
- Summarizes performance through measurement and insights
Required Skills
Education
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Lifecycle Marketing Manager • San Jose, CA, US
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