Vice President, Marketing Shared Services

Vice President, Marketing Shared Services

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Tyler is seeking an experienced marketing leader to direct our Marketing Shared Services function. The successful candidate will collaborate closely with marketing leaders, cross-functional teams, and other Tyler leaders to fuel a data-driven marketing engine, streamline marketing processes, increase operational efficiency, and optimize resource and investment allocations that increase marketing ROI and maximize business impact. Tyler's Marketing Shared Services team is a centralized corporate function responsible for providing specialized marketing expertise and supporting various business units and corporate functions across the company through an in-house center-of-excellence. This senior leader will be responsible for overseeing and optimizing various critical marketing functions including branding and creative, marketing enablement, marketing technology, data & analytics, digital marketing, and website experience. This key leadership position reports directly to Tyler's Chief Marketing Officer and is a member of the marketing senior leadership team. This role will require strong business and financial acumen to ensure alignment with Tyler's growth priorities. The ideal candidate will bring 15+ years of marketing and leadership experience with a proven track record for delivering measurable business results. This position leads a mission-critical marketing function. The Marketing Shared Services team acts as a central hub of expertise and support for the entire marketing organization. Excelled delivery of marketing services and operations ensures consistency in branding, messaging, and execution while driving efficiency and effectiveness throughout the organization's marketing efforts. The Vice President, Marketing Shared Services will need to architect and communicate a clear vision, build support and momentum in newly defined strategies, effectively influence change, encourage innovative thinking and foster an inclusive and collaborative team culture.

As a part of Tyler's corporate staff, you will make an impact on outcomes that affect various areas of the company. Your work will ultimately support our team members, clients, stakeholders, and the public sector.

Location

Plano, Texas

Travel

10-25%

Responsibilities

• Marketing Operations

Oversee the Marketing Operations team, which includes brand & creative services, and marketing enablement.

Oversee the marketing technology, website experience, and marketing data teams.

Oversee the activation and delivery of integrated marketing campaigns and tactics through strategic use of email marketing, social media, SEM, webinars, advertising & sponsorships.

Qualifications

Taking Care of You & Your Family

Your health and well-being are important to us. That's why we invest in our team members by offering competitive benefits to support their health and financial wellness. Learn more about how we care for our people.

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Requisition Number : 2025-7590

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Tyler Technologies is proud to be an equal opportunity employer. All qualified applicants will receive consideration without regard to race, creed, gender, marital status, sexual orientation, citizenship status, color, religion, national origin, age, disability, protected veteran status, or any other status protected under local, state, or federal laws. If you require reasonable accommodation for any part of the application or hiring process due to a disability, please submit your request by emailing jobs@tylertech.com or by calling 800.646.2633 ext. 791008. Please keep in mind these methods are reserved for individuals who require accommodation due to a disability.