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Lifecycle Marketing Manager

Lifecycle Marketing Manager

VirtualVocationsMemphis, Tennessee, United States
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A company is looking for a Lifecycle Marketing Manager to drive customer marketing strategy across the Mailgun brand.

Key Responsibilities

Establish a deep understanding of the customer journey across different segments

Develop targeted campaigns across multiple communication channels, focusing on in-app messaging

Collaborate with cross-functional teams to drive product adoption, cross-sell / upsell, and customer retention

Required Qualifications

4+ years in lifecycle marketing, customer marketing, or related roles

Experience in measuring and tracking success of cross-channel campaigns

Project management skills

Experience working cross-functionally with sales, support, and product teams

Prior experience with in-app messaging tools

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Lifecycle Marketing Manager • Memphis, Tennessee, United States

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