Performance Creative Strategist Job at Strikepoint Media in Laguna Beach

Overview Strikepoint is a growing digital marketing agency specializing in media buying, lead generation, funnel building, branding, and website design and development. Strikepoint was founded in 2013 and has quickly grown into a leader in the digital marketing industry, with more than $1 billion in revenue generated for our clients. We have been featured on INC 5000’s list of fastest-growing companies in the United States twice!

About the Role We’re looking for a Performance Creative Strategist who can merge creativity with performance data. This role is perfect for someone who thinks like a marketer, executes like a creative, and optimizes like a media buyer. You’ll concept, produce, and refine ad creative across digital platforms—then use performance insights to make it even better. This is a hands-on role : you’ll be writing copy, storyboarding, and editing video / static ads while collaborating with media buyers, strategists, and designers to ensure creative aligns with campaign goals.

Responsibilities Develop and execute creative strategies for ads across Meta, YouTube, TikTok, Native, and other paid channels.

Translate product research, audience psychology, and performance data into high-impact creative concepts.

Script, storyboard, and produce direct-response video and static ads designed for performance.

Edit videos and design static image ads (Adobe Premiere, After Effects, Photoshop, or similar).

Collaborate with media buyers and strategists to align creative direction with KPIs and campaign objectives.

Run competitive creative audits and identify new messaging angles.

Monitor ad performance, analyze creative metrics, and adjust / edit assets to improve results.

Conduct structured A / B testing and document learnings for future creative iterations.

Present creative strategy, testing outcomes, and recommendations to internal teams and clients.

Experience 3+ years of experience in marketing strategy or video production within a marketing agency or similar environment.

Skills and Expertise Strong understanding of direct-response advertising and digital performance metrics.

Hands-on experience with video editing and static design (Premiere, After Effects, Photoshop, or similar).

Ability to interpret ad account data and translate insights into actionable creative optimizations.

Familiarity with motion / creative analytics platforms (e.g., Motion, VidTao, or similar).

Excellent copywriting skills for short-form ad creative (Meta, YouTube, TikTok strongly preferred).

Agency experience preferred.

Strong communication, presentation, and collaboration skills.

A portfolio demonstrating performance-focused creative work is required.

Compensation $75,000-95,000

Benefits Robust Medical, Dental, and Vision insurance plans with a generous employer contribution towards monthly premium costs

Customizable 401 (k) plan with employer match after 90 days

Company-paid Life Insurance Policy

Flexible PTO

Company-provided Macbook

Hybrid work policy

Location This is a hybrid position and will require 2-3 days in the office.

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