Demand Marketing Manager

Event Marketing Manager

Checkr is building the data platform to power safe and fair decisions. Established in 2014, Checkr's innovative technology and robust data platform help customers assess risk and ensure safety and compliance to build trusted workplaces and communities. Checkr has over 100,000 customers including DoorDash, Coinbase, Lyft, Instacart, and Airtable. We're a team that thrives on solving complex problems with innovative solutions that advance our mission. Checkr is recognized on Forbes Cloud 100 2025 List and is a Y Combinator 2024 Breakthrough Company.

Truework, recently acquired by Checkr, provides access to crucial employment, income information and asset information needed for mortgage loans, apartment rentals, background checks, and more. We are disrupting a $5B+ industry, dominated by legacy incumbents and outdated processes, with a better product and intense customer focus. Within Checkr, Truework operates independently, allowing rapid iteration while also being able to leverage the strengths and assets from our core business. Think of it like joining a startup within a startup!

We're looking for a results-driven Event Marketing Manager to help design client events, successful conference results as well, to join the team to help build and scale multi-channel programs that drive brand awareness, pipeline and revenue growth. You'll partner closely with Sales, Product Marketing, and RevOps to execute integrated campaigns that engage our target audience, convert leads, and accelerate opportunities through the funnel.

This is a hands-on role with strategic influence on results. Your core focus will be on high-performing channels like client events, conferences, webinars, and field marketing, while also collaborating on broader initiatives such as partner marketing and direct mail.

What you'll do :

• Own end-to-end demand generation programs to drive qualified pipeline across the buyer journey. This role will be responsible for client event and conference strategy, execution, and optimization of multi-channel campaigns, with a strong emphasis on event, webinar, field, partner marketing and cross-functional alignment.
• Support and optimize our marketing plan, including ongoing market research, analyzing customer behavior, identifying target segments, defining value propositions, ratifying objectives and KPIs, adjusting budgets and resources, and choosing the best mix of marketing channels and tactics.
• Event & Webinar Marketing - Plan, promote, and execute webinars and events (in-person and virtual) aligned to buyer personas and funnel stages
• Field Marketing - Plan and execute strategic field marketing programs, including Regional VIP events for top-tier accounts, executive dinners, roadshows, and in-person meetups, in addition to leveraging direct mail campaigns and vendors to drive engagement and sourced pipeline
• Partner Marketing - Collaborate with strategic partners to co-market joint solutions
• Marketing Operations - Collaborate with RevOps to track campaign performance across the funnel, including qualified accounts for our top tier segments through traditional MQL >

SL >

opportunity workflow for our lower tier segments

You will work closely with product marketing, revenue operations and enablement, and sales to formulate and align around a sound strategy, then execute on a consistent set of programs to grow awareness, engagement, and pipeline generation. You will continuously evaluate the performance and ROI of events and campaigns, using quantitative and qualitative data to adjust strategy and tactics accordingly, You will leverage your years of experience to employ the most effective optimization methodologies and techniques to maximize both impact and learning.

What you bring :

What you'll get :

At Checkr, we believe a hybrid work environment strengthens collaboration, drives innovation, and encourages connection. Our hub locations are Denver, CO, San Francisco, CA, and Santiago, Chile. Individuals are expected to work from the office 2 to 3 days a week. In-office perks are provided, such as lunch four times a week, a commuter stipend, and an abundance of snacks and beverages.

Checkr is committed to building the best product and company, which requires hiring talented and qualified individuals with a diverse set of perspectives and lived experiences. Checkr believes in hiring people of all backgrounds, including those whose histories are impacted by the justice system in accordance with local, state, and / or federal laws, including the San Francisco's Fair Chance Ordinance.