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Associate Manager, Growth Marketing Operations

Associate Manager, Growth Marketing Operations

MediabistroCalifornia, MO, United States
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About the Role

As a member of our expanding Growth team, the Growth Marketing Operations, Associate Manager, will play a central role in making sure that every eligible individual within our client base receives the hyper-customized experience they need to stay engaged with Hinge Health. Youll help us scale our B2C growth channels including email, direct mail, and SMS through automation, working as the go-to production expert in platforms such as Iterable. You'll use data to identify insights and build complete segments and dig below surface-level insights. In partnership with our user engagement marketing team, youll act as a key operational strategist in building end-to-end user-focused journeys that allow us to add to the truly moving testimonials pouring in by the day.

Were looking for someone who has a passion for production and enjoys the hands-on aspect of building campaigns in-house.

What You'll Accomplish

  • Drive user engagement through building targeted, customized campaigns that meet each user where they are - from which channels theyre on to which stage of their health journey theyre in.
  • Bring ideas to life by taking copy and designs and building them in our marketing automation platform using HTML and CSS.
  • Continue to evolve our process from one-off email blasts into fully automated multi-channel user journeys.
  • Optimize email, direct mail, SMS, and in-app content by using automation to execute high-velocity experiments and gather quick insights.
  • Cultivate healthy marketing data that allows us to target the right audiences with the right content at the right time, especially through segmentation.

Hinge Health Hybrid Model

We believe that remote work and in-person work have their own advantages and disadvantages, and we want to be able to leverage the best of both worlds. Employees in hybrid roles are required to be in the office 3 days per week, for the full 8 hours of a typical business day. The San Francisco office has a dog-friendly workplace program.

Basic Qualifications

  • Bachelors Degree (or equivalent) in Computer Science, Engineering, Business or a STEM related field.
  • 4+ years of professional experience on a marketing automation and operations team that works cross-functionally with teams such as Engineering, Data and Design.
  • 2+ years of professional experience in marketing automation.
  • Professional experience building multi-channel user journeys in automation platforms such as Iterable, Braze, Marketo or Salesforce Marketing cloud.
  • Preferred Qualifications

  • HTML Coding experience.
  • Iterable experience - Iterable certified.
  • Professional experience with marketing tech stack evaluation, engineering, Martech tools.
  • Compensation

    This position will have an annual salary, plus equity and benefits. Please note the annual salary range is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. The annual salary range for this position is $112,000 - $168,000.

    About Hinge Health

    Hinge Health is moving people beyond pain by transforming the way it is treated and prevented. Connecting people digitally and in-person with expert clinical care, we combine advanced technology, AI and a care team of experts to guide people through personalized care directly from their phone. Our approach is proven to reduce pain by 68%, prevent 42% of new opioid prescriptions, and avoid more than half of joint replacement surgeries. Available to 18M people, Hinge Health is trusted by leading health plans and employers, including Land OLakes, L.L. Bean, Salesforce, Self-Insured Schools of California, Southern Company, City of Boston, US Foods, and Verizon.

    Learn more at http : / / www.hingehealth.com

    What You'll Love About Us

  • Inclusive healthcare and benefits : On top of comprehensive medical, dental, and vision coverage, we offer employees and their family members help with gender-affirming care, tools for family and fertility planning, and travel reimbursements if healthcare isnt available where you live.
  • Planning for the future : Start saving for the future with our traditional or Roth 401k retirement plan options which include a 2% company match.
  • Modern life stipends : Manage your own learning and development.
  • Diversity and Inclusion

    Hinge Health is an equal opportunity employer and prohibits discrimination and harassment of any kind. We make employment decisions without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability status, pregnancy, or any other basis protected by federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. We provide reasonable accommodations for candidates with disabilities. If you feel you need assistance or an accommodation due to a disability, let us know by reaching out to your recruiter.

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