Director of Product Marketing & Growth StrategyAtlanta, GA

Director Of Product Marketing & Growth Strategy

Florence Healthcare, Inc. software reduces the time it takes to deliver medical cures to those who need them. Our industry-leading software is used to streamline clinical trials at over 10,000 research sites, sponsors, and CROs across 45 countries. By the end of the decade, we'll double the pace at which new medicines get to market by doubling the output of trial site teams.

At Florence, we are committed to make the world a better place by accelerating research while providing an environment for our employees where they can be happy in their lives, enjoy their jobs, and grow.

We are happy to share that we have recently earned spots on the following lists :

• Built In Atlanta Best Midsize Remote Companies to Work For 2023
• Atlanta Journal Constitution - 8th Best Small Workplace in Atlanta in 2022 and received the "New Ideas Award"
• Inc Best Places to Work 2022
• Best & Brightest 2022 Atlanta
• Best & Brightest 2022 USA

As the Director of Product Marketing & Growth Strategy, you will spearhead targeted marketing initiatives for our top 150 global sponsors and CROs while also owning the overall product marketing and growth strategy for Florence. This role is pivotal in positioning Florence's Site Orchestration Platform as the essential solution for optimizing clinical trial operations across all segments. You will drive product release marketing and assimilate new productswhether built internally, acquired, or achieved through partnershipsinto our messaging, positioning, and campaigns that support our expanded portfolio vision. Additionally, you will assist in the development of analyst briefings to further our market presence. As the role evolves, you will have the opportunity to build and manage your own team, further expanding your impact on our marketing success.

You Will :

Strategic Leadership & Execution

Product Marketing, Messaging & Product Release Marketing

Sales Alignment, Analyst Briefings & Market Insights

Planning, Performance Optimization & Team Leadership

An Ideal Candidate Has :

What's in it for you?

Florence supports workplace diversity and does not discriminate on the basis of race, color, religion, gender identity or expression, national origin, age, military service eligibility, veteran status, sexual orientation, marital status, physical disability, or any other protected class.