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Product Marketing Director

Product Marketing Director

Mueller Water Products, IncUSA, Georgia, Atlanta
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Who We Are :

Thank you for your interest in Mueller Water Products, Inc.

For more than 165 years, Mueller Water Products, Inc. has been building the future of water infrastructure. From lifesaving fire protection to data intelligence, we are committed to developing products and solutions that help cities and utilities deliver clean, safe drinking water to hundreds of millions of people across North America.

Our purpose is to connect communities to water, life's most essential resource, with exceptional, people solutions and products. Behind that purpose is a dedicated team, united by our shared values of respect, integrity, trust, inclusion and safety. With a vision to be the leader in water infrastructure solutions-solving challenges, enriching lives and safeguarding the future-we are making a positive impact that will last for generations.

By joining Mueller, you become part of a dynamic team dedicated to excellence and innovation, working collaboratively to achieve meaningful results. We champion our people because when they succeed, our communities thrive. We invite you to learn more about career opportunities with us and consider submitting your application.

Product Marketing Director

Product Marketing Director

Who We Are

We are a collective of bright, innovative minds. We are building a team of passionate marketing and communications Rockstars, who thrive in fast paced environments and seek excellence in all they do.

Mueller Water Products is built on a legacy of innovation, dependability, and service, we support a global sales team and growing customer base of products and services used in the transmission, distribution and measurement of clean, safe water.

About the Role

The Director, Product Marketing, will serve as the strategic leader of the Product Marketing function. This role will lead a team of Product Marketing Managers (PMMs) who are responsible for translating technical product and software capabilities into engaging marketing messaging, highlighting business benefits along with product features and specifications. The PMM team is also responsible for partnering with Product Managers and Sales to develop market positioning and messaging for the Company's portfolio of products with the goal of reaching target audiences for new product launches and helping to build the sales pipeline .

In addition, the Product Marketing Director will serve as the day-to-day contact and project manager for our Infrastructure products including hydrants and valves which comprise a large portion of annual revenue.

The Director will work across functions within Marketing including Integrated, Digital and International teams to effectively direct, execute and measure marketing campaigns. This role will lead the annual strategic planning and budget process working alongside our Product Management teams.

As a market leader our team works in a fast-paced environment, managing multiple priorities for our industry leading brands. We are seeking an experienced communications professional who is passionate about using communications to inform and inspire Mueller Water Products' external audiences and employees about company initiatives.

Responsibilities :

  • Manage and lead a team of Product Marketing Managers in the development of strategic marketing programs in support of the new product development (NPD) process
  • Act as the main point of contact for the infrastructure business to develop marketing strategy, plan and collateral materials in support of product launches
  • Ensure team collaboration with Product Management to ensure alignment on product launches and release updates
  • Guide the annual product marketing planning process
  • Budget development and management
  • Lead the development of product positioning and messaging, including market value propositions
  • Drive the execution of marketing plans and strategies across functions to achieve product revenue goals
  • Partner with Sales stakeholders to compile market intelligence to identify opportunities for customer acquisition and adoption of product lines
  • Communicate value proposition to sales team and work with Senior Marketing Manager to ensure effective sales enablement as new products are launched
  • As a part of the product launches, create materials to support competitive analysis for product categories
  • Serve as Marketing subject matter expert (SME) working with third-party agencies to direct the development of content for lead nurture campaigns, social media, SEO and PPC campaigns to build and support market demand throughout the product lifecycle

Minimum Experience :

  • Experience :
  • Minimum 7-10 years product marketing with at least 5 years' experience managing teams

  • Experience in B2B manufacturing or distribution preferred
  • Demonstrated experience developing digital marketing programs with quantifiable results
  • Education : Bachelor's Degree Required. Preferably a degree in Marketing, Business or Communications
  • Technology Platforms : Experience with Asana, LeanKit (or other project management platforms), SalesForce.com and Marketing Cloud (formerly Pardot) preferred
  • Individuals interested in this position should apply through the Mueller Water Products' Career Portal ( https : / / muellerwaterproducts.wd5.myworkdayjobs.com / en-US / Mueller ).

    Resumes mailed, faxed, or dropped off will not be reviewed. Mueller Company will contact desired applicants to proceed in the hiring process. No recruiter contacts please.

    Mueller offers an excellent salary and benefits package. Current benefit offerings include : Medical and dental insurance, 401K plan with company match, Employee Stock Purchase Plan program, short-term disability benefits, vacation, tuition reimbursement program, company-provided life insurance, long-term disability and supplement insurance at group rates, and much more.

    Mueller is an Equal Opportunity Employer.

    Other Compensation & Benefits :

    Mueller offers an excellent salary and benefits package. Current benefit offerings include medical, dental, and vision insurance, 401k plan with 5% Company match, Employee Stock Purchase Plan (ESPP), short-term and long-term disability benefits, vacation, 100% paid parental leave, tuition reimbursement program, student debt retirement matching, well-being program, Employee Assistance Program (EAP), company-provided life insurance, supplemental insurance at group rates, and more.

    Equal Employment Opportunity :

    Mueller Water Products, Inc., as well as its subsidiaries, are equal employment employers. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, sexual orientation, gender identity, and / or expression), age, national origin, disability, citizenship status (except as authorized by law), protected veteran status, genetic information, and any other characteristic protected by federal, state or local law. In keeping with its obligations under applicable federal, state, and local law, Mueller will make reasonable accommodations for qualified individuals with disabilities. To request a reasonable accommodation at any time during the application or interview process, please contact a member of the Human Resources Department.

    This employer participates in E-Verify. E-Verify is a web-based system that allows employers to confirm the eligibility of their employees to work in the United States. The system compares information from an employee's Form I-9, Employment Eligibility Verification, to data from U.S. Department of Homeland Security and Social Security Administration records. This notice applies to all applicants and employees, including those hired to work remotely.

    Notice of E-Verify Participation :

    This employer participates in E-Verify. E-Verify is a web-based system that allows employers to confirm the eligibility of their employees to work in the United States. The system compares information from an employee's Form I-9, Employment Eligibility Verification, to data from U.S. Department of Homeland Security and Social Security Administration records. This notice applies to all applicants and employees, including those hired to work remotely.

    Upon enrollment, employers participating in E-Verify are required to clearly display the Notice of E-Verify Participation and Right to Work posters in English and Spanish, both which may be accessed at the links provided below .

    IER Right to Work Poster (English / Spanish)

    E-Verify Participation Poster (English / Spanish)

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