ColourPop was born, raised and made with love in the City of Angels.
Founded in 2014 by Seed Beauty®, and redefining luxury beauty by creating amazing products at affordable prices.
In this role, you will lead and grow the affiliate program and creator community for ColourPop on TikTok Shop!
You'll work closely with TikTok affiliates, driving key performance goals through efficient campaigns and measurable results.
This role requires a blend of strategic thinking, data analysis, team guidance, and hands-on execution.You’ll use data-driven customer insights to find and fuel communities that use and love our products.
You’ll manage relationships with TikTok affiliates / creators, helping them succeed while fueling discovery and conversion. What You'll Do :
- Develop and execute affiliate strategies to achieve brand goals, ensuring smooth workflows and timely campaign execution (creator onboarding, sampling, content, GMV).
- Leverage industry trends and product insights to create competitive affiliate campaigns.
- Launch open, closed, and targeted affiliate campaigns that drive engagement, content creation, and sales. Build strong relationships with top-performing partners and develop incentive programs.
- Manage creator communities using Lark / Discord / Affiliate center, newsletters, or similar platforms to keep affiliates engaged and informed.
- Help coordinate Spark Ads to amplify top-performing creator content.
- Track performance, focusing on GMV, ROI, ROAS, and content velocity.
- Provide actionable insights for strategy improvement.
- Build and maintain a strong creator database aligned with brand objectives.
- Cultivate long-term relationships with top creators and resolve escalated inquiries.
- Collaborate with the ads team to provide high-performing creator content for paid campaigns and enhance ROAS.
- Serve as the primary client contact, delivering timely and accurate performance updates and reports.
- Lead cross-functional collaboration between teams to drive TikTok Shop creator growth.
What You'll Bring :
Bachelor's or Master's Degree in marketing, communications, or related field.Hands-on experience with TikTok Shop, Creator Marketplace, Spark Ads, and affiliate campaigns. 1-2 years in TikTok Shop affiliate marketing. 4+ years of experience in affiliate marketing, influencer marketing, or digital marketing.TikTok Shop or social commerce experience is strongly preferred.Proven success managing affiliate or influencer campaigns with measurable results.Deep understanding of TikTok's creator ecosystem and social commerce trends.Strong analytical skills to interpret data and optimize campaigns.Strategic thinker with the ability to develop and implement effective strategies.Strong project management skills to manage multiple campaigns and meet deadlines.Ability to work onsite in Sherman Oaks, CA three days per week What Will Make You Stand Out :
Knowledge of both TikTok Shop operations and affiliate marketing Strategic Thinking : Strong ability to connect data-driven insights to big-picture strategies, balancing performance metrics with creative excellence.Analytical Expertise :
Proficient in analyzing campaign performance, identifying trends, and making data-informed decisions to optimize results.Collaboration :
Exceptional communication and organizational skills, with experience working cross-functionally in fast-paced environments.Passion for Innovation :
Enthusiasm for staying on top of industry trends and leveraging new tools and platforms to drive growth.Cultural Fit :
Solution-oriented mindset with a passion for beauty, e-commerce, and making a positive impact through purpose-driven work.ColourPop offers a competitive benefits package including vacation time, health benefits, 401k + 100% match, paid holidays, product discounts and more. The salary budget for this position is $90k DOE + annual bonus.Powered by JazzHR