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Senior Manager, Marketing & Brand Partnerships

Senior Manager, Marketing & Brand Partnerships

Wave Sports + EntertainmentNew York, NY, US
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Senior Manager, Marketing & Brand Partnerships

Wave Sports & Entertainment (Wave) is the leader in sports storytelling for the next generation reaching more than 130 million highly engaged followers globally. Wave's award-winning, original programming is led by some of the most popular athletes and personalities in sports media. Wave also holds partnerships with 100+ rights holders and sports properties, providing always-on programming to followers of the internet's largest and most engaged social communities.

Wave Sports + Entertainment is seeking a Senior Manager, Marketing & Brand Partnerships to join the WSE Sales Team. The ideal candidate will have the knowledge, skills and experience to perform the following :

Responsibilities

  • Pre-Sale RFP Process
  • Serve as a strategic conduit between Sales and Content during RFP process, gathering and communicating advertiser insights, marketplace needs, historical information, and client feedback, coming up with creative solutions that solve complex client goals, and bringing the pitch to life via compelling visuals / decks and copywriting.
  • Support Sales throughout the pre-sale stage through RFP response submission, deck creation, client pitch updates, and any questions, issues, or support requests that may arise.
  • Hold brainstorming sessions when needed.
  • Update sales materials / decks when needed.
  • Join external client calls when needed.
  • Collaborate with Sales and Account Management on pricing strategies and media plan builds.
  • Special emphasis on client strategy, creative development, sales materials generation, and content planning.
  • Post-Sale Execution
  • Liaison with Account Management and Content teams to externally manage post-sale execution aspects of advertiser campaigns.
  • Client communication and organizing program kick-off calls.
  • Crafting deliverable timelines that align with campaign launch / delivery tracking.
  • Strategy and fulfillment of custom partnership elements (custom segments, branded content, experiential, etc.).
  • Tentpole / Proactive Sales Packaging
  • Develop a sustainable process for tentpole content planning and packaging, proactively managing a tentpole calendar and associated sponsorship opportunities across the Wave ecosystem.
  • Scope alongside Content, package with Revenue Operations and Account Management, and formulate best-in-class sales materials.
  • Assist with market positioning strategy and tentpole packaging around key sports and entertainment calendar moments, seeking to consistently identify efficiencies and streamline communication / feedback loops.
  • Coordinate and collaborate with multiple departments (Content, Production, Social Programming, Experiential, etc.) to create premium content opportunities for Sales' highest priority partners and accounts.
  • Distill content and sponsorship opportunities into sellable packages while crafting the positioning, marketing strategy, and creative guidelines.
  • Work with Sales and Account Management to build media plans.
  • Serve as strategic support for all sales packages / pitches in-market.

Qualifications

  • Minimum 5-7 years' experience in integrated marketing / strategy / brand partnerships.
  • Experience in team management / leadership is extremely preferred in order to help grow and develop more junior team members.
  • Proven ability to develop best-in-class sponsorship opportunities across digital and social.
  • Experience in managing complex RFPs and campaigns with premium, blue chip partners.
  • Creative thinker who can present opportunities visually in Google Slides.
  • Excellent project management skills (detail-oriented); ability to move multiple proactive initiatives forward and manage varying reactive deliverables simultaneously.
  • Excellent communication and interpersonal skills, with the ability to effectively communicate with executive-level decision-makers.
  • Strong problem-solving skills, with the ability to translate data, research, and trends into actionable insights.
  • Proven ability to influence, inspire and motivate cross-functional teams, inclusive of more junior team members for leadership and mentorship.
  • Wave's 5 Core Company Values

  • Simplify and Get It Done
  • Master Your Craft
  • Practice Hospitality
  • Be Direct
  • Fearlessly Pursue New Ideas
  • We strive to hire individuals who embody these principles, as they are key to our success. This role plays a vital part in nurturing a culture that supports our fast-growing, adaptive, and industry-leading team. If you're someone who thrives on freedom and responsibility and is excited by a dynamic and fast-paced environment, this could be the perfect opportunity for you. However, it's important to note that this role may not be the best fit for those who prefer a slower-paced or lower-pressure setting.

    Pay Transparency + Benefits

    At Wave, we're transparent from the get-gowe want our candidates to know as much about us as possible, even before applying. We're excited about our candidates and want them to feel the same about us!

    This role is a full-time position with a base salary range of $120,000 - $130,000 / year, and may be eligible for an annual bonus and equity. Actual salary at the time of offer may vary based on multiple factors, including an individual's experience level and qualifications. We believe in investing the very best in our employees, so in addition to the base salary for this role, all eligible full-time employees at Wave receive :

  • Unlimited paid time off and 11 paid holidays
  • 100% company-paid premiums for Employee medical, dental, vision, and life insurance coverage
  • Flex-benefit options (FSA, HSA)
  • Company sponsored 401(k) plan
  • Stock options
  • Paid Parental Leave
  • Monthly Phone / Internet Reimbursement
  • Physical Requirements + Work Environment

  • Capacity to operate a computer and other office productivity machinery and hardware.
  • The ability to communicate and exchange information clearly and accurately.
  • Work is sedentary and involves sitting for the majority of work hours.
  • Able to work full-time M-F and nights and weekends as needed.
  • The worker is not substantially exposed to adverse environmental conditions and work is performed in a business office environment.
  • The worker may be exposed to variable lighting conditions (brightness or darkness) and noise during production when in the office.
  • At Wave Sports + Entertainment, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, victims of any "qualifying act of violence", or other class protected by applicable law. We are proud to be an equal-opportunity workplace.

    We are a Bullpen Sports Network, Inc. affiliate company

    Direct Applicants Only

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