Talent.com
Head of Acquisition Marketing (Hybrid)

Head of Acquisition Marketing (Hybrid)

Enova InternationalChicago, IL, US
job_description.job_card.variable_hours_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

Senior Manager of SMB Acquisition Marketing (Hybrid)Senior Manager of SMB Acquisition Marketing (Hybrid)

2 weeks ago Be among the first 25 applicants

Get AI-powered advice on this job and more exclusive features.

As the Sr. Manager of SMB Acquisition Marketing, you will own the strategy and execution of a high-performing acquisition engine across all paid media, SEO, and the website — driving qualified pipeline and revenue for our Small Business (SMB) segment. You will lead the forecasting and budget process and be accountable for delivering performance across all acquisition channels. This is a high-visibility, executive-facing role that requires a strategic leader who takes full ownership, operates with urgency, and leads with discipline and clarity. You’ll manage a team of 3–5 marketers and partner cross-functionally with Sales, Creative, Analytics, Strategy, and Product to ensure acquisition efforts are fully aligned to business goals.

Responsibilities :

  • Owner of SMB acquisition performance, setting and delivering on efficiency and volume goals with urgency and clear accountability.
  • Lead the multi-channel acquisition strategy across Paid Search, SEO, Paid Social, Display, TV / CTV, Affiliates, and Lead Providers.
  • Define and execute strategy through full-funnel measurement, attribution, A / B testing, cohort analysis, and ROI reporting — continuously optimizing campaigns through scalable structures that support rapid learning and performance gains.
  • Collaborate with Sales and Strategy & Ops teams to align lead generation through to loan origination, improving quality and conversion across the funnel to meet revenue targets.
  • Manage and grow a team of 3–5 marketers by setting clear goals, coaching regularly, and fostering a culture of urgency, decisiveness, and accountability.
  • Ensure high-quality, on-time execution by reinforcing operational discipline, communicating priorities clearly, and removing execution blockers.
  • Partner with the Creative team to refine campaign messaging and visuals through performance data, A / B testing, and customer research — ensuring creative is both brand-aligned and conversion-focused.
  • Deliver proactive, insight-driven performance updates to senior leadership translating complex data into actionable business insights.
  • Prepare crisp, well-structured presentation materials that drive clarity, decision-making, and strategic alignment across stakeholders.

About the role :

As the Sr. Manager of SMB Acquisition Marketing, you will own the strategy and execution of a high-performing acquisition engine across all paid media, SEO, and the website — driving qualified pipeline and revenue for our Small Business (SMB) segment. You will lead the forecasting and budget process and be accountable for delivering performance across all acquisition channels. This is a high-visibility, executive-facing role that requires a strategic leader who takes full ownership, operates with urgency, and leads with discipline and clarity. You’ll manage a team of 3–5 marketers and partner cross-functionally with Sales, Creative, Analytics, Strategy, and Product to ensure acquisition efforts are fully aligned to business goals.

Responsibilities :

  • Owner of SMB acquisition performance, setting and delivering on efficiency and volume goals with urgency and clear accountability.
  • Lead the multi-channel acquisition strategy across Paid Search, SEO, Paid Social, Display, TV / CTV, Affiliates, and Lead Providers.
  • Define and execute strategy through full-funnel measurement, attribution, A / B testing, cohort analysis, and ROI reporting — continuously optimizing campaigns through scalable structures that support rapid learning and performance gains.
  • Collaborate with Sales and Strategy & Ops teams to align lead generation through to loan origination, improving quality and conversion across the funnel to meet revenue targets.
  • Manage and grow a team of 3–5 marketers by setting clear goals, coaching regularly, and fostering a culture of urgency, decisiveness, and accountability.
  • Ensure high-quality, on-time execution by reinforcing operational discipline, communicating priorities clearly, and removing execution blockers.
  • Partner with the Creative team to refine campaign messaging and visuals through performance data, A / B testing, and customer research — ensuring creative is both brand-aligned and conversion-focused.
  • Deliver proactive, insight-driven performance updates to senior leadership translating complex data into actionable business insights.
  • Prepare crisp, well-structured presentation materials that drive clarity, decision-making, and strategic alignment across stakeholders.

    • Requirements :

  • 8+ years of experience in B2B or SMB direct-to-customer acquisition marketing, with a proven ability to lead and scale multi-channel growth programs.
  • Clear track record of operating with urgency and ownership in high-growth, deadline-driven environments.
  • Experience managing multi-million-dollar acquisition budgets and delivering against aggressive revenue or pipeline goals.
  • Deep expertise across digital acquisition channels, including Paid Search, SEO, Display / Programmatic, Paid Social, and TV / CTV.
  • Strong analytical background with fluency in attribution models, forecasting, and tools such as MicroStrategy, GA4, Google Ads, Meta, Looker, Tableau, or Marketo.
  • Excellent communication skills and executive presence — able to lead discussions, respond confidently off-script, and drive decision-making with senior stakeholders.
  • Proven people leader who sets high standards, provides clear direction, and instills a culture of accountability and performance.
  • Bonus : Experience marketing to small business customers.

    • Compensation :

    The budgeted annual salary range for this position is $129,600 to $187,200. Actual annual salary will be determined based on qualifications, skills, experience, and level assessed during the hiring process and may fall outside of the range shown. Additional compensation for this role may include a bonus and restricted stock units. All full-time employees are eligible to participate in Company benefits, described in more detail here .

    #BI-Hybrid

    Benefits & Perks :

  • Our hybrid roles require in-office work Tuesday through Thursday, with remote flexibility on Mondays and Fridays. This schedule fosters collaboration, team connection, and strategic planning, enhancing communication and effectiveness to drive results.
  • Health, dental, and vision insurance including mental health benefits
  • 401(k) matching plus a roth option (U.S. Based employees only)
  • PTO & paid holidays off
  • Sabbatical program (for eligible roles)
  • Summer hours (for eligible roles)
  • Paid parental leave
  • DEI groups (B.L.A.C.K. @ Enova, HOLA @ Enova, Women @ Enova, Pride @ Enova, South Asians @ Enova, APEX @ Enova, and Parents @ Enova)
  • Employee recognition and rewards program
  • Charitable matching and a paid volunteer day…Plus so much more!

    • About Enova

    Enova International is a leading financial technology company that provides online financial services through our AI and machine learning-powered Colossusplatform. We serve non-prime consumers and businesses alike, while offering world-class technology and services to traditional banks—in order to create accessible credit for millions.

    Being a values-driven organization is at the core of Enova’s success. We live our values by listening to our customers, challenging assumptions, thinking big, setting high expectations, and hiring and developing the best. Through our values and our commitment to making Enova an awesome place to work, we maintain an environment of inclusion and culture where our employees can thrive. You can learn more about Enova’s values and culture here .

    It is our policy to provide equal employment opportunity for all persons and not discriminate in employment decisions by placing the most qualified person in each job, without regard to any other classification protected by federal, state, or local law. California Applicants : Click here to review our California Privacy Policy for Job Applicants.

    Seniority level

  • Seniority levelDirector

    • Employment type

  • Employment typeFull-time

    • Job function

  • Job functionMarketing and Sales
  • IndustriesTechnology, Information and Internet

    • Referrals increase your chances of interviewing at Enova International by 2x

    Sign in to set job alerts for “Acquisition Marketing Manager” roles.

    Greater Chicago Area $140,000.00-$175,000.00 6 days ago

    Chicago, IL $120,000.00-$130,000.00 3 weeks ago

    Senior Manager, Industry Marketing (Payments)

    Greater Chicago Area $160,000.00-$207,500.00 2 weeks ago

    Senior Manager, B2B Marketing (Rocket Travel by Agoda)

    Chicago, IL $125,000.00-$150,000.00 3 weeks ago

    Chicago, IL $125,000.00-$160,000.00 1 month ago

    Chicago, IL $65,000.00-$75,000.00 5 months ago

    Senior Manager - Brand & Digital Marketing

    Chicago, IL $120,000.00-$140,000.00 1 week ago

    Schaumburg, IL $100,000.00-$135,000.00 1 month ago

    Bedford Park, IL $75,000.00-$120,000.00 2 weeks ago

    Alsip, IL $130,000.00-$140,000.00 2 weeks ago

    Chicago, IL $68,000.00-$80,000.00 2 weeks ago

    Greater Chicago Area $80,000.00-$105,000.00 19 hours ago

    Chicago, IL $110,000.00-$130,000.00 5 days ago

    Chicago, IL $90,000.00-$120,000.00 1 day ago

    Chicago, IL $118,400.00-$148,000.00 1 week ago

    Northbrook, IL $60,000.00-$80,000.00 4 days ago

    Senior Manager, Consumer Integrated Marketing - New Verticals Acquisition

    Chicago, IL $80,000.00-$105,000.00 19 hours ago

    Chicago, IL $85,000.00-$110,000.00 5 days ago

    Sr Manager, Marketing Lifecycle Retention

    Chicago, IL $100,000.00-$125,000.00 5 days ago

    Sr. Manager, eCommerce & Digital MarketingSenior Growth Marketing Manager, Website

    Chicago, IL $145,000.00-$165,000.00 2 weeks ago

    Membership Marketing Manager, Acquisition (Hybrid)

    Chicago, IL $85,680.00-$113,526.00 1 week ago

    Senior Webinar and Partner Marketing Manager

    Chicago, IL $135,000.00-$150,000.00 3 weeks ago

    Sr. Manager, eCommerce & Digital Marketing

    Chicago, IL $96,900.00-$120,000.00 1 week ago

    Senior Manager, Growth Marketing (Strategy and Operations)

    Greater Chicago Area $125,000.00-$160,000.00 5 days ago

    We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

    #J-18808-Ljbffr

    serp_jobs.job_alerts.create_a_job

    Head Of Marketing • Chicago, IL, US

    Job_description.internal_linking.related_jobs
    • serp_jobs.job_card.promoted
    Head of Marketing

    Head of Marketing

    VirtualVocationsGary, Indiana, United States
    serp_jobs.job_card.full_time
    A company is looking for a Head of Marketing to drive the execution and scaling of marketing initiatives in the blockchain and AI industry. Key Responsibilities Develop and execute a marketing str...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Head of Acquisition Marketing (Hybrid)

    Head of Acquisition Marketing (Hybrid)

    EnovaChicago, IL, United States
    serp_jobs.job_card.full_time
    As the Head of Acquisition Marketing, you will own the strategy and execution of a high-performing acquisition engine across all paid media, SEO, and the website - driving qualified pipeline and re...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    • serp_jobs.job_card.new
    Head of Recruitment Marketing

    Head of Recruitment Marketing

    Agility Talent, LLCChicago, IL, US
    serp_jobs.job_card.full_time
    Our client is global software development firm and thought-leader passionate about social responsibility, revolutionizing the tech industry, consulting enterprise clients and hiring exceptional peo...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.promoted
    Head of Marketing, Enterprise Dealer Group

    Head of Marketing, Enterprise Dealer Group

    CulliganRosemont, IL, United States
    serp_jobs.job_card.full_time
    Culligan is a global leader in water treatment solutions, committed to delivering high-quality water products and services that help consumers improve their lives. As we continue to expand our reach...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    • serp_jobs.job_card.new
    Head of Marketing

    Head of Marketing

    24 SevenChicago, IL, US
    serp_jobs.job_card.full_time
    We are seeking an experienced, hands-on Head of Marketing to lead a strategic shift from legacy Linear TV–centric acquisition to a diversified, digital-first growth strategy.The ideal candidate is ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.promoted
    Head of Marketing

    Head of Marketing

    Portage Point PartnersChicago, IL, United States
    serp_jobs.job_card.temporary
    Portage Point Partners (Portage Point) is a business advisory, interim management and investment banking firm intensely focused on the middle market. Our blue chip team leverages bulge bracket exper...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    • serp_jobs.job_card.new
    Head of B2B Marketing

    Head of B2B Marketing

    FrankiChicago, IL, US
    serp_jobs.job_card.full_time
    Franki is an AI-powered startup transforming how people discover where to eat, drink, and explore.Our platform is built on video recommendations from a passionate community of creators and dining e...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.promoted
    Head of B2B Marketing

    Head of B2B Marketing

    frankiChicago, IL, United States
    serp_jobs.job_card.full_time
    Franki is an AI-powered startup transforming how people discover where to eat, drink, and explore.Our platform is built on video recommendations from a passionate community of creators and dining e...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_1_day
    Head of Acquisition Marketing (Hybrid) Chicago, IL

    Head of Acquisition Marketing (Hybrid) Chicago, IL

    MediabistroChicago, IL, United States
    serp_jobs.job_card.full_time
    Senior Manager of SMB Acquisition Marketing (Hybrid).Manager of SMB Acquisition Marketing, you will own the strategy and execution of a high-performing acquisition engine across all paid media, SEO...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    • serp_jobs.job_card.new
    Head of Acquisition Marketing (Hybrid) Chicago, IL

    Head of Acquisition Marketing (Hybrid) Chicago, IL

    Enova International, IncChicago, IL, US
    serp_jobs.job_card.full_time
    Senior Manager of SMB Acquisition Marketing (Hybrid).Manager of SMB Acquisition Marketing, you will own the strategy and execution of a high-performing acquisition engine across all paid media, SEO...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.promoted
    Head of Consumer Partnerships Marketing (Hybrid)

    Head of Consumer Partnerships Marketing (Hybrid)

    EnovaChicago, IL, US
    serp_jobs.job_card.full_time
    Head Of Consumer Partnerships Marketing.Are you interested in working for one of the leading financial technology companies in Chicago? Come join Enova as a marketing leader to support our fast gro...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Head of Marketing

    Head of Marketing

    AlcorChicago, IL, United States
    serp_jobs.job_card.full_time
    ALCOR isagrowing tech company that offers anall-in-one-place solution for tech product companies tobuild their software R&D centers from 0to100 developers inLATAM and Eastern Europe.Our clients : Gr...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Head of Product Marketing

    Head of Product Marketing

    VirtualVocationsLincolnwood, Illinois, United States
    serp_jobs.job_card.full_time
    A company is looking for a Head of Product Marketing.Key Responsibilities Own positioning and messaging for product features across various channels Partner with Product and Engineering to launc...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Head of Marketing

    Head of Marketing

    ReteamChicago, IL, United States
    serp_jobs.job_card.full_time
    TEST TEST TEST] This is a test job board, used for internal testing.Applications received here will not be received.TEST TEST TEST] This is a test job board, used for internal testing.Applications ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    • serp_jobs.job_card.new
    Head of Awareness Marketing

    Head of Awareness Marketing

    tastytradeChicago, IL, US
    serp_jobs.job_card.full_time
    IG North America (tastytrade, tasty.Chicago, IL – Hybrid (3 days / week in office) Come join an innovative team of marketing strategists and growth experts dedicated to building the future of trading...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    Head of Acquisition Marketing (Hybrid)

    Head of Acquisition Marketing (Hybrid)

    MediabistroChicago, IL, United States
    serp_jobs.job_card.full_time
    Senior Manager of SMB Acquisition Marketing (Hybrid)Senior Manager of SMB Acquisition Marketing (Hybrid).Be among the first 25 applicants. Get AI-powered advice on this job and more exclusive featur...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    • serp_jobs.job_card.new
    Head of Consumer Marketing, Link

    Head of Consumer Marketing, Link

    StripeChicago, IL, US
    serp_jobs.job_card.full_time
    Head of Consumer Marketing, Link.Head of Consumer Marketing, Link.Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.promoted
    • serp_jobs.job_card.new
    Head of Awareness Marketing

    Head of Awareness Marketing

    tastyliveChicago, IL, US
    serp_jobs.job_card.full_time
    IG North America (tastytrade, tasty.Chicago, IL – Hybrid (3 days / week in office) Come join an innovative team of marketing strategists and growth experts dedicated to building the future of trading...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours