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Director of Market Research
Director of Market ResearchVirtualVocations • Racine, Wisconsin, United States
Director of Market Research

Director of Market Research

VirtualVocations • Racine, Wisconsin, United States
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A company is looking for a Director, Market Research and Intelligence.

Key Responsibilities

Shapes and manages a market research agenda aligned to go-to-market business goals

Designs and executes primary and secondary research, converting findings into actionable insights

Provides rapid analysis on industry developments and competitor moves to inform strategy

Required Qualifications

7+ years in market / consumer research, ideally in K-12 curriculum / assessment / edtech

5 years of experience managing a team or leading a research agenda

Proven depth in quantitative and qualitative research methods

Hands-on experience with research and business intelligence tools

Bachelor's degree required; advanced degree preferred in a related field

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Director Of Research • Racine, Wisconsin, United States

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