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Senior Manager, North America Retail Sales, rhode

Senior Manager, North America Retail Sales, rhode

e.l.f. CosmeticsLos Angeles, CA, US
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Senior Manager, North America Retail Sales

e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys, Naturium, high-performance, biocompatible, clinically-effective and accessible skin care, and our newest brand, rhode, a line of curated skincare essentials, formulated for a variety of skin types and needs with high performance ingredients, it's a daily routine that nourishes your skin barrier over time. In our Fiscal year 25, we had net sales of $1 Billion and our business performance has been nothing short of extraordinary with 26 consecutive quarters of net sales growth. We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5. Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last six fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry.

We are seeking a Senior Manager, North America Retail Sales to join our newly created retail sales team that is launching into a major retailer this year. Reporting directly to the Head of Global Retail Sales, this role will be instrumental in driving retail sales performance, building strong retailer relationships, and ensuring the successful execution of strategic sales initiatives in North America. This is an exciting opportunity for a highly motivated and results-driven individual with a passion for beauty, retail, and brand-building in a fast-paced environment.

What You'll Do

  • Retail Sales Execution : Develop and execute sales strategies to drive growth in North America, ensuring alignment with brand objectives and retailer expectations.
  • Retailer Relationship Management : Act as the key point of contact for North American retail partners, fostering strong relationships to optimize brand presence and sales performance.
  • Sales Target Management : Translate overall sales targets into regional goals, providing clear direction and support to the field team.
  • Retail Marketing & Merchandising Collaboration : Work closely with the retail marketing and visual merchandising vendors to ensure cohesive storytelling, impactful visual execution, and seamless integration of sales initiatives.
  • Retail Channel Promotion Management : Drive the retail channel promotion calendar with all new launches, core programs, sampling, store openings, animations / exposures, co-op kits, etc.
  • Sales & Performance Analysis : Track and analyze sales performance and key retail KPIs, leveraging insights to optimize future strategies and investments.
  • Competitive & Market Insights : Stay ahead of industry trends, competitive activities, and consumer preferences to continuously refine sales strategies and maintain brand differentiation.
  • Budget Management : Oversee budgets related to driving retail sales, including visual merchandising and global sampling programs. Ensure efficient and effective allocation of resources, coordinating with merchants, production, internal creative teams, Ops, Packaging, and Sales to meet necessary regulatory and retail requirements while staying within budget.
  • Cross-Functional Collaboration : Partner with product marketing, creative, marketing, planning and supply chain teams to ensure alignment between product launches, promotional plans, and retail execution.

Who You Are

  • Passionate about the beauty industry and deeply knowledgeable about the retail landscape.
  • Strategic thinker with a data-driven approach to decision-making and problem-solving.
  • Highly organized and detail-oriented, able to manage multiple projects and deadlines in a fast-paced environment.
  • Strong communicator and relationship builder, adept at working cross-functionally and influencing key stakeholders.
  • Hands-on leader who can coach, mentor, and develop a high-performing team.
  • Adaptable and resilient, comfortable navigating ambiguity and shifting priorities.
  • Creative and entrepreneurial mindset, always looking for innovative ways to enhance the brand's retail presence and consumer engagement.
  • What You'll Bring

  • Bachelor's degree in Business, Marketing, or a related field.
  • 5+ years of experience in retail sales, beauty, or a related industry, with a strong understanding of retail partnerships; Previous experience working with Sephora is highly preferred.
  • Proven track record of driving sales growth and managing high-impact retail initiatives.
  • Strong analytical skills with proficiency in Microsoft Office (Excel, Word, PowerPoint) and Google Suite (Sheets, Docs, Slides).
  • Excellent presentation and negotiation skills, with the ability to influence both internal and external stakeholders.
  • Other Details for Consideration

  • Location of Position : Los Angeles, California
  • Hybrid Schedule : at least 3 days a week in the office
  • Compensation range : $120,000-$150,000
  • Why Join Us? Be part of an innovative and rapidly growing beauty brand at a pivotal moment in its expansion into major retailers. Work in a dynamic, fast-paced environment where your ideas and contributions will make a real impact. Collaborate with passionate and creative professionals in the beauty industry. Competitive compensation and benefits package, along with opportunities for career growth and development.

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    Sales Manager North America • Los Angeles, CA, US

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