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Creative Strategist

Creative Strategist

Time Out Group PlcNew York, NY, US
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Job Description

Job Description

Creative Strategist

Location : New York (hybrid)

Department : Creative Solutions

Reporting to : Global Head, Creative Solutions

Salary : $80,000 - $90,000

Role Overview

Time Out is seeking a Creative Strategist to join our Creative Solutions team in New York. This role is ideal for someone with a strong background in integrated marketing, insights-driven strategy, and creative storytelling who can translate data into compelling ideas and bring them to life across digital, social, video, and experiential platforms.

As a Creative Strategist, you’ll develop and execute bespoke advertising campaigns that connect brands with Time Out’s culturally engaged audience. You’ll be at the center of the process : leading brainstorms, building proposals, responding to RFPs, and ensuring seamless execution in collaboration with cross-functional teams.

We’re looking for someone who is both a big thinker and a doer : comfortable diving into data (GWI and other research tools) to find actionable insights, skilled in crafting beautiful and effective client proposals, and always tuned in to cultural, consumer, and media trends.

This is a unique opportunity to shape integrated brand partnerships for an iconic global brand.

Key Responsibilities

Lead the creation of strategic, insight-driven proposals and RFP responses that inspire clients and win business.

Translate audience data, trends, and brand KPIs into effective content and media strategies across Time Out’s multi-platform ecosystem (digital, social, video, experiential, and Time Out Market).

Collaborate with Sales, Editorial, Account Management and Ad Ops, to ensure ideas are both creatively bold and operationally sound .

Guide and inspire internal brainstorms, contributing to a culture of innovation and cross-team collaboration.

Support campaign delivery and post-sale reporting, ensuring learnings are shared internally and with clients.

Proactively develop and pitch new programs, tentpoles, and cultural opportunities for client partnerships.

Maintain and evolve Time Out’s influencer and talent network , building authentic connections to amplify branded campaigns.

Skills & Experience

3–5 years of experience in media, marketing, or creative strategy , ideally at a publisher, agency, or brand.

Proficiency with data and insights platforms (GWI, MRI, etc.) , with the ability to turn research into compelling narratives.

Strong design and presentation skills, with expertise in Canva (Keynote and InDesign knowledge a plus).

Excellent writing and storytelling skills with proven ability to craft persuasive client-facing materials.

Strong project management skills; able to juggle multiple campaigns and deadlines at once.

Passion for food, travel, culture, and entertainment —and curiosity for what’s next.

Bachelor’s degree or equivalent experience.

About our culture

At Time Out Group we believe in diversity and equal opportunity for all people. We do not discriminate against external or internal candidates on the basis of age; disability; gender, gender reassignment; race; religion or belief; sexual orientation; marriage and civil partnership; pregnancy and maternity. We believe that diversity develops creativity and enables personal and professional growth where we all learn from each other. We believe in an open culture where ideas are shared candidly and where there is no fear of failure, but rather an understanding that we must experiment and have the freedom to succeed. We believe that everyone has the right to express themselves as they are as this enriches us all. We believe in an open world, social justice, and the pursuit of happiness, after all, we are in the happiness business.

About Time Out Group plc

Through Time Out Media and Time Out Market we help our large audience go out in the world's greatest cities and connect global brands as well as local talents with this valuable audience.

About Time Out Group

Time Out Group is a global brand that inspires and enables people to experience the best of the city. Time Out launched in London in 1968 to help people discover the best of the city - today it is the only global brand dedicated to city life. Expert journalists curate and create content about the best things to Do, See and Eat across 333 cities in 59 countries and across a unique multi-platform model spanning both digital and physical channels. Time Out Market is the world's first editorially curated food and cultural market, bringing a city's best chefs, restaurateurs and unique cultural experiences together under one roof. There are currently Markets in ten cities including Lisbon, New York and Dubai, with several new locations expected to open in 2025 and beyond, in addition to a pipeline of further locations in advanced discussions. Time Out Group PLC, listed on AIM, is headquartered in London (UK).

About Time Out Market

Time Out Market is the world’s first editorially curated food and cultural market, bringing a city’s best chefs, restaurateurs, drinks and cultural experiences together under one roof. From award-winning chefs to much-loved local gems, from cooking classes with top chefs to installations from local artists and live entertainment, Time Out Market captures and celebrates the best of the city. The first Time Out Market opened in 2014 in a historic market hall in Lisbon, quickly turning into one of the most popular destinations in the city. The success of Lisbon brought further expansion, and there are currently Markets in eleven cities including New York, Montreal, Dubai and Cape Town, with several new locations expected to open in 2025 and beyond, in addition to a pipeline of further locations in advanced discussions. Time Out Market is part of Time Out Group PLC (AIM : TMO), a brand that inspires and enables people to experience the best of the city through Time Out Media and Time Out Market. Time Out launched in London in 1968 to help people discover the exciting new urban cultures that had started up all over the city – today it is the only global brand dedicated to city life. Expert journalists curate and create content about the best things to do, see and eat across 333 cities in 59 countries, and across a unique multi-platform model spanning both digital and physical channels.

Time Out is a dynamic, pioneering brand and so is our team. We want to work with the best and brightest talent because we work for the world’s greatest cities, the people enjoying them and the businesses in them. As a truly global team we get to collaborate with colleagues from New York to Paris, Cape Town and Sydney and beyond. It’s our expertise, authenticity and collaboration that make us successful and a unique team.

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