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Creative Director - Copy Job at Fanatics Inc in New York

Creative Director - Copy Job at Fanatics Inc in New York

MediabistroNew York, NY, United States
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As a Creative Director - Copy at Fanatics, you will help lead our internal studio team in developing and executing bold, integrated marketing campaigns across Fanatics' Sportsbook and Casino. This is a leadership role focused on direction, delegation, team development and concepting .

The ideal candidate is a strong creative leader with a copy background who thrives in a fast-paced, collaborative environment and has experience managing multidisciplinary teams across digital, video, social, and experiential work.

As a Creative Director - Copy at Fanatics, you will help lead our internal studio team in developing and executing bold, integrated marketing campaigns across Fanatics' Sportsbook and Casino. This is a leadership role focused on direction, delegation, team development and concepting .

The ideal candidate is a strong creative leader with a copy background who thrives in a fast-paced, collaborative environment and has experience managing multidisciplinary teams across digital, video, social, and experiential work.

Responsibilities

  • Lead and inspire a team of copywriters and art directors to deliver world-class creative campaigns that are on-brand, on-strategy, and on-time.
  • Oversee the creative execution of integrated marketing campaigns across Sportsbook and Casino —from kickoff through delivery—ensuring consistent quality and cohesion across touchpoints.
  • Partner closely with cross-functional teams, including brand marketing, social, media, and partnerships, to align creative direction with business objectives.
  • Delegate and assign projects effectively based on team strengths, capacity, and timelines.
  • Help shape and approve creative concepts; step into concepting when appropriate, especially for high-visibility or tentpole initiatives.
  • Provide clear, constructive feedback and guidance to elevate creative output across the board.
  • Cultivate a strong creative culture that encourages collaboration, experimentation, and professional growth.
  • Manage and mentor creative team members, supporting their career development and performance.

Experience and Skills

  • 10+ years of experience in creative leadership roles, ideally within an Ad Agency or with a proven conceptual brand marketing background.
  • Proven success directing integrated campaigns across a variety of platforms, including digital, social, video, and experiential.
  • A portfolio showcasing excellent creative judgment and strategic thinking.
  • Strong team leadership and people management skills with experience overseeing designers, copywriters, and art directors.
  • Exceptional communication and presentation abilities.
  • Comfortable managing multiple projects with competing deadlines in a dynamic environment.
  • Thrives in an entrepreneurial, hyper growth environment where priorities evolve regularly and decisions are made quickly
  • Team-first mentality, with a willingness to do what it takes to get the job done and a desire to strive for better
  • Proven ability to work effectively cross-functionally within FBG and the larger Fanatics organization
  • Open to regular travel to events and other Fanatics offices for various offsite and team meetings
  • NYC-based candidates preferred, but open to remote or relocation.

    • Salary range is listed in USD; ranges will change based on country and state of residence, which are reflected in Geographical Zones defined by Fanatics Betting and Gaming.

  • Salary Range : $166,000 to $230,000 (Salary range incorporates all of our Geographical Compensation Zones and is subject to change as the Zone associated with the actual Offer is confirmed). In addition to the base and bonus, full-time employment, and more. For information about our benefits, please visit https : / / benefitsatfanatics.com /

    • About Us

    Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.

    About the Team

    Launched in 2021, Fanatics Betting and Gaming is the online and retail sports betting subsidiary of Fanatics, a global digital sports platform. The Fanatics Sportsbook is available to 95% of the addressable online sports bettor market in the U.S. Fanatics Casino is currently available online in Michigan, New Jersey, Pennsylvania and West Virginia. Fanatics Betting and Gaming operates twenty-two retail sports betting locations, including the only sportsbook inside an NFL stadium at Northwest Stadium. Fanatics Betting and Gaming is headquartered in New York with offices in Denver, Leeds and Dublin.

    Job Info

  • Posting Date 07 / 31 / 2025, 06 : 09 PM
  • Locations 95 Morton St, New York, NY, 10014, US

    • #J-18808-Ljbffr

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    Creative Director • New York, NY, United States

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