Publicis Groupe is hiring : Associate Director, Content Strategy in Springdale

Company description

We're a team of makers and dreamers, turning strategic ideas into flawless retail executions. We collaborate closely with our clients to elevate the expected and embrace the new, the next, and the complex.

Nothing is impossible— If you can shop it, we can do it.

Overview

The Associate Director, Content Strategist is a strategic enabler and creative individual who excels at the intersection of storytelling, business intelligence, and content planning. Equal parts scientist and storyteller, this role turns business objectives into insight-driven content strategies, evergreen tools, and scalable frameworks that empower creative teams and stakeholders to deliver with clarity and impact.

With a pulse on cultural trends, competitor movements, platform dynamics, and audience behavior, this strategist partners closely with communicators, designers, and channel experts to enable extraordinary storytelling at scale—through content architectures, brief development, and channel planning.

If you’re a strategic systems-thinker who loves building creative infrastructure as much as building narratives, this role is for you.

Responsibilities

You’ll Make an Impact By :

Strategic Enablement & Framework Development. Develop timeless strategic tools and frameworks to scale storytelling efforts across channels, aligning with communication goals.

Insights & Planning. Regularly surfacing and sharing cultural, competitor, platform, and audience insights that inform creative direction and influence editorial decisions, as well as identifying and analyzing critical calendar moments and emerging trends, helping teams proactively plan and activate.

Creative Strategy & Brief Development. Develop strategic creative briefs with clear guardrails to fuel innovation, connecting brand narratives, culture, and business goals.

Multi-Channel Content Strategy. Partnering with creative, channel and technology teams to orchestrate integrated storytelling across touchpoints with consistency and intentionality.

Generative strategy. Using approved enterprise AI tools to move from project intake to creative briefing more quickly and effectively.

Qualifications

You’ll Sweep Us Off Our Feet If :

You’re a creative strategist who sees both the big picture and the systems that support it.

You can translate creative thinking into structured tools that make teams faster and smarter and empower them to operate more strategically.

You embody a student-of-culture attitude, always learning from new platforms, audiences, and media behaviors.

You possess extensive experience crafting briefs, leading ideation, and encouraging trust across fields.

You’re proactive, organized, and thrive in complexity—turning ambiguity into structure.

You’ve worked in or alongside agency teams and understand how to move work from concept to execution in fast-paced environments.

• Seniority Level

Associate

Industry

Advertising Services

Employment Type

Temporary

Job Functions

Advertising

Skills

Business

Strategy

Briefs

Business Insights

Creative Ideation

Analytics

Pulse

Analytical Skills

Emerging Trends

Data Analytics

Additional information

At Publicis Groupe, we offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance.

You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits. You will also be eligible to participate in the Publicis 401(k) Plan after you complete 1,000 work hours in a consecutive 12-month period.

Saatchi & Saatchi X is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

All your information will be kept confidential according to EEO guidelines.

Compensation Range : $50.56 - $69.18 hourly. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer / temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11 / 19 / 2025.

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